Celebrating the World Health Day, marked globally on April 7, 2013, the campaign will move across all the emirates to reach out to people across the UAE.
The campaign will highlight issues on lifestyle diseases such as hypertension, stress and lifestyle, which can lead to other serious health complications if it is not prevented at an early stage.
This is in line with the World Health Organisation’s focus on High Blood Pressure for this year’s World Health Day celebrations.
The campaign will be carried out through Dr. ASTER Mobile, the group’s mobile medical clinic, which will circle the emirates to provide free health checks and address various health issues.
Starting from Umm Al Quwain, Dr. ASTER Mobile will stop at popular public places and various government department premises in each of the emirates.
The drive is an extension of DM Healthcare’s ongoing Safety Tips for Road Accident Prevention (STRAP), Be Empathetic, Act Timely (BEAT) and Quit Smoking (STUB IT) campaigns in partnership with Dubai Health Authority (DHA), Dubai Corporation for Ambulance Services (DCAS) and Road & Traffic Authority (RTA), through which the Group aims to raise Health and Safety awareness on Road Safety, Basic Life Support (BLS), Smoking Cessation and preventive healthcare.
Commenting on the week long campaign, Dr. Fadila Al Sherif, Director of Health Education and Promotion Department, Ministry of Health, said, “We are pleased to organize this campaign and are thankful to DM Healthcare and its subsidiaries ‘ASTER’ and ‘Medcare’ for extending their medical services and resources towards this cause. Our objective is to spread awareness amongst the masses about the various lifestyle health problems that can be avoided or controlled in time through timely care and action. We would like to encourage people to participate in the campaign and understand the importance of preventive healthcare check-ups in order to help build a healthy society.”
The drive will commence on April 07, 2013, coinciding with World Health Day, and run until April 13, 2013.
Dr. Hanan Obeid, Head of Primary Care and Community Services Programme Session of Dubai Health Authority (DHA), said, “We are pleased to be associated of this campaign and applaud the efforts that are being taken by DM Healthcare to encourage preventive healthcare among people in partnership withg government entities. We would like to use the occasion of World Health Day as a healthy reminder for each of us to adapt a healthy daily lifestyle. We are certain it will help in getting across the message of preventive healthcare to a large number of people across the UAE.”
Commenting on the campaign, Dr. Azad Moopen, Chairman, DM Healthcare, said, “We are pleased to extend the health and safety awareness campaign across the UAE in association with the Ministry of Health. We strongly believe in the age-old axiom that prevention is better than cure. Our aim is ensure that people are aware of their health and know how to take care of it. The support of the Ministry of Health (MoH), Dubai Health Authority (DHA) and other government establishments are extremely valuable in this mission, uniting our effort in building a healthier nation.”
Dr. Aster Mobile Clinic, launched on December 9, 2013, has completed 58 trips till March 31, 2013, extending preventive screening and health and safety awareness directly to 5,235 people absolutely free of charge across various segments of society, mostly in Dubai.
The week long campaign is in line with DM Healthcare’s CSR initiatives under its Community Good Health Programme, through the Mobile Healthcare services. Dr. ASTER Mobile clinic will provide free health screenings and doctor consultation services for the people along with useful guidelines on healthcare, diet and nutrition, road safety and first-aid tips etc.
Thursday, April 4- 2013 @ 13:51 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.