The new System Professional Repair Line is proven to repair damaged hair up to 100% with just one application. A formula so advanced that it can totally repair damaged hair in one wash – quicker …Read full article » United Arab Emirates: Sunday, February 22 - 2009 @ 15:52
Lifetex is the first product line to fall under the Wella Professionals banner and promises women an expert helping hand, ensuring days full of energy and vitality.
To introduce Lifetex’s new, innovative two-phase care process, an …Read full article » United Arab Emirates: Tuesday, September 12 - 2006 @ 15:14
Taking this immensely successful concept to the next step, Crossover is partnering with Jawed Habib, one of the most popular hair designers with his own franchise today.
Following the successful launch of the first …Read full article » United Arab Emirates: Tuesday, November 11 - 2008 @ 15:28
Renowned throughout Europe for his trademark “dry cut” and innovative coloring techniques, Biot and his eponymous salon are looking to make a permanent mark on the fashion and beauty scene in the UAE.
The newly opened …Read full article » United Arab Emirates: Tuesday, June 09 - 2009 @ 15:55
Wella’s New Wave look teamed up with local universities to hand out customized “Back-to-School” kits to students and also give them styling tips for trendy hairstyles.
Throughout the month of Ramadan, Wella had its “Chill-Out Style …Read full article » United Arab Emirates: Tuesday, September 23 - 2008 @ 15:27