The new tool – FutureView, measures and classifies consumers according to how ‘future influential’ they are. A significant improvement on the classic early adoption model, FutureView segmentation goes much further by questioning the extent to …Read full article » : Tuesday, July 25 - 2006 @ 12:05
The first half of 2005 is forecasted to grow at a rate of 4.1 percent, and a 2.7 percent growth rate is expected for the second half of the year.
“While the projected 3.4 …Read full article » : Monday, August 15 - 2005 @ 10:41
TNS Media Intelligence UK has been at the forefront of the media monitoring industry since its inception fifty years ago and is a recognised industry expert in audiovisual tracking. The acquisition will build on the …Read full article » : Wednesday, January 17 - 2007 @ 12:41
The panel has been developed to offer a cost-effective means of gauging the opinions of thousands of travellers in the UK, France, Germany, The Netherlands, Italy and Spain – providing businesses in the sector with …Read full article » : Thursday, August 03 - 2006 @ 10:15
The annual industry-leading awards, held at the Grosvenor House Park Lane in London on Wednesday 25 October, are designed to celebrate the best work, businesses and brands in the media business. This year the event, …Read full article » : Monday, December 04 - 2006 @ 09:18
TNS was announced as the winner in six categories for its work with leading blue chip organisations including Barclays, The BBC, Sony Ericsson and Comet. The awards and commendations received are:
Category Client Award
Media BBC Winner …Read full article » : Monday, July 12 - 2004 @ 13:35
He succeeds Tony Cowling, who today retires from the board.
Donald Brydon, 60, is Chairman of Smiths Group plc and The London Metal Exchange and is Senior Independent Director of Scottish Power plc. Following 20 …Read full article » : Sunday, February 05 - 2006 @ 15:20
The awards were voted for by consumers, pharmacists or matched against TNS industry sales data to identify those brands which are leaders in their market.
Campaigns by both Pfizer Consumer Healthcare and GSK Consumer …Read full article » : Tuesday, September 28 - 2004 @ 09:29
Understanding this phenomenon and other aspects of contemporary Iranian consumer culture is fundamental to any company thinking of entering this huge market.
Some of the key questions facing such companies are:
• How does Iran compare with …Read full article » Iran: Tuesday, September 14 - 2004 @ 11:13
Research shows that you are more likely to leave an organization because of the people you work with, than any other single factor..
Taking a close look at your people is especially important in the …Read full article » : Thursday, February 08 - 2007 @ 10:24