From 11 to 14 November, ExCel will be home to World Travel Market 2002, the premier global event of the travel and tourism industry. Now in its 23rd year, World Travel Market is expected to bring under one roof, at one place and at one time, more than 5,000 of the world’s leading travel and tourism companies from over 172 countries. Taj Palace Hotel Dubai is all set to make represent Dubai as a hot tourist destination in this event and exhibit the luxurious Taj services offered at the hotel.
“The timing of World Travel Market 2002 is crucial this year, following World Tourism Organisation’s predictions of the international travel industry picking up the pace in the third quarter of the year. Moreover this year, the event is expected to be the largest one so far with seminars, workshops, conferences, debates and briefings related to the travel industry,” says Yannick Poupon, General Manager at Taj Palace Hotel Dubai. Poupon has just returned from TopRésa Travel Market in Deauville, France, a three day international exhibition that attracted 13,472 visitors, but only 8% exhibitors from the Middle East.
“Being tuned in to the pulse of the travel industry has always a priority for the Taj Palace Hotel Dubai. We like to stay ahead with our services and developments and this can only be achieved by being at all the right places at the right time,” says Poupon. “The Taj Group of Hotels has been a regular participant in World Travel Market and this year the stand space has been increased to 80 sq mts. The various Taj properties and ventures under the group are all set to make a big impression on the international circuit, and Taj Palace Hotel Dubai is geared up for the challenge as well,” he says.
He adds: “We take keen interest not just in promoting our hotel but our city Dubai as a great destination too. The Taj Palace Hotel Dubai was a part of the DTCM contingent in the Japan Roadshow held in Osaka and Tokyo in early October.” Participating in exhibitions has had great pay-offs for the Taj Palace Hotel Dubai in more ways than one. During Arabian Travel Market 2002 held in Dubai, the hotel had clinched 10 bookings for its much-talked-about wedding party packages.
Interestingly, even exhibitions at home base which are unrelated to the travel industry contribute to the Taj’s business as well, as Dubai continues to host a number of exhibitions spanning different industries and sectors. Events like Gitex, Motexha, Gulf Beauty, Big 5, the Dubai Airshow, push up the occupancy curve of the Taj Palace Hotel Dubai significantly as it emerges as the preferred five star hotel in Dubai.
The hotel recorded a high occupancy over 80% in August, when the Dubai summer was at its peak. With the temperatures dropping and the climate becoming more tourist-friendly, occupancy figures are expected to remain high in the coming months, peaking in October which is considered the busiest period in the region.
A chunk of the traffic at the Taj Palace Hotel has been coming from what industry observers call Frequent Individual Travellers (FITs). The hotel is also becoming increasingly popular with tour groups. Recently, the hotel was host to a group of visitors from France. The shape of things to come can be assessed from the fact that the French are touted to be among the highest spending tourists in the world along with British globetrotters. Increased bookings are also being received from groups as the Taj becomes popular with tour operators, an important link in the travel chain. The Taj Palace Hotel Dubai is also getting ready to welcome travellers from the CIS countries who escape the freezing winters and enjoy the temperate climate of this region immensely.
In Dubai, one of the major advantages that the Taj Palace Hotel has over its counterparts is its strategic location, right in the heart of the city. The hotel is located in the lively business district of Deira, a ten-minute drive from the Dubai International Airport. Most of the commercial complexes are a stone’s throw from the hotel. And adding to its location are its palatial rooms, quite possibly the largest in the city.
Wednesday, November 6- 2002 @ 11:13 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.