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Titan Wood unveils new green credentials of sustainable Accoya wood at Dubai WoodShow 2010

United Arab Emirates: Wednesday, April 28 - 2010 @ 12:01

David Morris, Vice President of Business Development & Licensing at Titan Wood Limited, says, “We see enormous opportunities for Accoya wood in the Middle East market, one of the fastest growing markets in the world.”

He adds, “Dubai WoodShow provides us an excellent opportunity to showcase the benefits of our innovative and sustainable wood product, Accoya wood, as well as establish new strategic relationships with buyers, architects, investors and individuals. As a global leader in wood technology, Titan Wood is determined to offer the most reliable and sustainable wood products to our customers worldwide.”

Accoya wood is a non-toxic, modified, high technology wood, made from sustainably sourced, fast growing species, which is highly durable and dimensionally stable. It has recently further proven its green credentials in two ways:

1. Accoya Wood – A Low Carbon Alternative to Construction Materials.

Accoya wood has a very low carbon footprint compared with other conventional construction materials such as aluminium, steel, plastics (PVC) and unsustainably sourced tropical timber, revealed by the recent carbon footprint assessment conducted by Camco, a leading environmental consultancy.

Camco assessed the carbon footprint of Accoya wood based on a cradle to gate scenario, i.e. greenhouse gas emissions released between harvesting the sustainably sourced wood through to the Accoya wood leaving the factory gate.

Luke Purse, the Camco Consultant who led the study, comments, “Both the construction and procurement sectors are becoming increasingly aware of the sustainability agenda and, crucially, so are their clients. Many are choosing sustainable products or materials. Our study demonstrates that Accoya wood is certainly a ‘low carbon’ option compared to many construction materials.”

Paul Clegg, Chief Executive Officer at Titan Wood Limited, adds, “There is currently a heavy focus on forests and wood products as they can act as a potential carbon sink to mitigate climate change and substitute carbon intensive non-renewable materials. Traditionally, carbon intensive non-renewable materials are chosen in building projects, but Accoya wood has revolutionised the industry by providing the best of both worlds in presenting a high performing, yet sustainable wood with a low carbon footprint.”

2. Accoya Wood – A ‘Gold Standard’ Product Under Cradle to CradleSM Certification Scheme.

Additionally, Accoya wood has gained new recognition as a ‘Gold standard’ product under the highly prestigious and competitive Cradle to CradleSM (C2C) Certification scheme executed by environmental consultancy firm Michael Braungart and Michael McDonough (MBDC), to determine if products, services and buildings comply with the C2C principles towards sustainability.

Since Accoya wood is non-toxic and based on rapidly renewable wood species, it fits very well in the biological cycle within the C2C paradigm, and was therefore acknowledged as 100% biodegradable by MBDC, which can either be safely composted or reused in the end-of-life phase. Also, in terms of safe materials, responsible wood sourcing, water efficiency and social responsibility Accoya wood proficiently met the high requirements for C2C Gold certification.

Mr Clegg comments, “C2C certification has become one of the most important eco-labels worldwide. Acquisition of C2C Gold Certification confirms the anticipated environmental compatibility of Accoya wood.”

He adds, “We are proud to be the first company in Western Europe to achieve the prestigious Cradle to Cradle Gold certification for Accoya wood. We value the recognition for the hard work that has been done to make Accoya wood as environmentally competitive as possible. C2C Gold certification will further strengthen our position as the world leader in wood technology and as a key contributor to a more sustainable building industry.”

Titan Wood Limited exhibited Accoya wood at the Dubai WoodShow held at Dubai Airport Expo in Dubai, the Middle East, from 13 to 15 April 2010.

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Wednesday, April 28- 2010 @ 12:01 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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