Brocade is in the process of setting up its regional office in Dubai and looking forward to building on the success it has experienced in the Middle East market to date with impressive growth expected at 60% for the year.
“We strongly believe in the importance of educating our OEM partners, their own Channel, and our customers to ensure that they are up to speed with the latest developments in the SAN space in terms of technology, benefits and support. Brocade provides this in the form of training workshops, seminars, road shows, as well as technical support,” said Khalid Khalil, Regional Manager, Greece, Turkey & MEA, Brocade. “SAN is an important investment for businesses to make as it lies in the heart of utility computing and information lifecycle management. It follows that Brocade’s solutions, are at the corner-stone of every server consolidation, helping businesses to enhance their productivity as we all know that performance has a direct impact on revenue.”
Brocade’s vision is to enhance technology intelligence in the storage networking arena, designed to simplify storage management, enhance SAN security and most importantly reduce total cost of ownership on any storage environment.
The demand for advanced storage networking solutions are driven by phenomenal data growth (60-80% annually), call for improved data availability, a need to reduce storage management costs and tightened IT budgets. Brocade’s objective is to lower costs of connectivity by bringing a complete set of solutions to connect blade servers, and external storage islands at competitive prices.
“The Middle East region as in other markets around the world is witnessing an evolution in Storage Networks and enabling utility computing. So, there’s no better time than now, for being here on the ground, to further support our partners in the region,” added Khalil.
Brocade caters to a diverse range of storage networking needs, from entry-level to enterprise businesses; there is a solution to fit every budget. In the entry segment, the growth potential is huge, with Brocade’s current market share at 80% the company will be making several product news announcements in 2005. For the mid-range segment, Brocade recently announced the industry’s first 4Gb/sec fabric switch for the mid-range market segment. Brocade’s current share in this market stands at 67%. Brocade Solutions for this market are very easy to implement, whereby users will have their storage networking systems up & running by following 5 simple steps.
In the enterprise segment, Brocade solutions protect customer’s investments through competitive pricing & compatibility with current systems. For example, the SilkWorm 4100 from Brocade boasts unprecedented performance & flexibility for any enterprise business. Another key focus area for Brocade is external storage solutions for Blade Server environments.
Brocade boasts the industry’s broadest range of SAN infrastructure products and is the primary driver of Fibre Channel Technology and standards. Brocade is the market leader with around 60% market share of overall SAN switching market with 4.8 million SAN ports installed worldwide and over 6000 SilkWorm Directors deployed in mission-critical environments.
Brocade is committed to the indirect model with 23 OEM partners who sell and support Brocade solutions worldwide.
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