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SportsFit Health Club opens its second branch at Mazaya Center, Dubai

United Arab Emirates: Tuesday, July 19 - 2011 @ 15:23

The launch event was attended by the senior officials of Lals Group, a leading business conglomerate and owners of some of the well-known brands in the Middle East, Dr. Ottavia Molinari, President of the Italian Business Council, Mr. Mauro Marzocchi, Secretary General of the Italian Chamber of Commerce in UAE and Senior officials of Panatta Sports where the fitness equipment at SportsFit has been sourced from. The opening also welcomed the sports and fitness enthusiasts of the city along with other guests and associates.

A venture of Lals Group, SportsFit Health Club offers advanced gym equipment and specialized workout sessions that would help you get in shape under the expert supervision and guidance of experienced and certified fitness trainers.

Commenting on the launch of SportsFit, Mazaya Center, Mr. Lal Ganwani, Chairman, Lals Group, said, “Health and fitness is undoubtedly making its way into our urban society. The astounding success of the SportsFit branch in Arabian Center is an endorsement of this growing consciousness. Our business module is based on addressing this health-conscious audience providing them with a modern environment for working out and making it extremely accessible for them so as to fit into their busy lifestyle.”

Ms. Huda Dogan, Managing Partner, SportsFit Health Club and a veteran in the realm of fitness centres and health clubs, said, “This venture is one that we are very proud of, as it is a move towards building a more health conscious society. The need for fitness and healthy body and mind is often dismissed in our lives owing to busy schedules and lack of motivation. By placing ourselves in extremely convenient locations, and ensuring that work out is as enjoyable as is affordable, we aim to motivate as many people to take a step towards a healthier lifestyle. At SportsFit, we believe, health need not come at a price, which is why we lay great emphasis on affordability.”

Ms Dogan comes from a strong fitness background of over ten years having managed health clubs and wellness centres in the Middle East and U.S. Being a veteran in the industry, Ms Dogan has been instrumental in the setting up of well-known international health club chains across the globe.

“SportFit has witness an overwhelming response, which has encouraged our growth in the region. We will soon be opening up at the Marina Walk in Dubai, with the aim to open five conveniently located outlets in Dubai this year and ten by 2012 across the UAE,” Ms Dogan added.

SportsFit has been carefully created using the best equipment possible, coupled with the professional staff and trainers. Built-in with the latest, most advanced fitness equipment from Panatta Sports from Italy, recognized internationally as the benchmark company for style, innovation, and movement in fitness gear, the Club caters to the fitness enthusiasts to offer unmatched experience of work out.

Promising the best in fitness gear, SportsFit houses highly sophisticated cardio equipment designed by Pininfarina, the famous Ferrari designer, along with the state-of-the-art isotonic equipment from Panatta Sports as well as stationary bikes.

Addressing the changing attitude of a more health-conscious populace in Dubai, SportsFit ensures exercise and workouts are engaging and fun through interactive group sessions, mind and body studio and specialized classes. Making it further enticing to get into a fitness regime, the Club is also offering great discounts and promotions. The gym also enables women to workout in private using the best equipment during the ‘Ladies Only’ classes and sections.

Located on the 1st level of the Mazaya Center, the Club will be open 7 days from 6 AM until midnight. The club at Mazaya Center is spread across a large area of 14,000sqft offering state-of-the-art facilities and incorporates two group exercise studios and male and female gyms.

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Tuesday, July 19- 2011 @ 15:23 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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