The BEWEI system originated in Italy 20 years ago to treat arthrosis and joint disease and rather by chance it was discovered that the applicators used reduced the size of the treated areas and lead to a smoother skin. The BEWEI concept includes not only the treatment with the BEWEI system, but also a lifestyle optimization process that covers aspects like well-balanced nourishment and activity recommendations.
Mr. Christian Gebler, Partner & Managing Director, BEWEI Lounge said, “As we reviewed many PR options, it became clear that ekadaa PR was an excellent choice to enhance BEWEI brand image. I am very excited about the prospect of working with ekadaa PR. I anticipate a highly successful collaboration.”
ekadaa PR is a full-service public relations agency that was set up in 2003, founded by managing partner Irina Sharma. Ekadaa’s portfolio includes representing brands such as : Clinique, Durex, Lufthansa German Airlines, Technogym, Pacific Township Holdings, Viva Mayr Centre, Al Noor Training Centre, RedTag, MCI and more.
Irina Sharma concluded “We are privileged to represent BEWEI and as partners we look forward to joint success and growth.”
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