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Friends of Jordan Festivals launches Amman Citadel Festival 2013

Jordan: Monday, July 29 - 2013 @ 09:42

The Festival, which will feature a variety of performances by Jordanian, Arab and international artists, will kick off its activities on 20th August and run until 10th September, 2013, at Jabal Al Qala’a

Performers include global sensation Julio Iglesias, Arab musician Marcel Khalife, Egyptian artist Khaled Salim, The Choir of London, a Broadway show The Sound of Music which will run for three consecutive nights.

The Festival will also present a joint performance by the Palestine Youth Orchestra and members of the Amman Symphonic Orchestra, as well as a performance by the Jordanian singer Hani Mitwassi accompanied by the Amman Arab Music Ensemble.

“Through the Amman Citadel Festival, which is one of several events we organize at key heritage sites, we hope to promote Jordan as a hub for art and culture,” said FJF’s Chairman, Isam Salfiti. “We look forward to helping enhance Jordan’s touristic appeal, as we believe that the Kingdom has all the makings of a world class destination,” he added.

Salfiti explained, “The reason behind the Festival’s broad variety of renowned artists and bands is to showcase the rich cultural and historic heritage that Jordan enjoys. This goal, Salfiti stressed, stems from FJF’s mission to promote high caliber local art and culture events in the Kingdom. Jordan’s emergence as a regional hub for such activities has helped it attract tourists from across the globe.”

Salfiti went on to underscore the role that such a large festival plays in stimulating the national economy in light of the benefits that the tourism, hospitality, event management, meet and assist, and other sectors will gain. Most importantly, this will help create work opportunities for young Jordanians.

In turn, FJF’s Executive Director Souha Bawab, explained that, as is the norm with FJF’s events and as part of its commitment to social responsibility, a significant number of tickets will be reserved for the less fortunate and individuals with special needs, giving them the opportunity to enjoy the Festival’s eclectic mix of international performances.

In addition, Bawab stressed FJF’s efforts in encouraging local talents and preserving Jordan’s cultural identity. To achieve this, the Amman Citadel Festival features a number of young local artists, and had included three Jordanian child performers in the internationally-acclaimed The Sound of Music show.

Amman Citadel Festival is supported by numerous media and private sector entities whose representatives were present at the press conference. “We would like to thank our sponsors, all of whom are model examples of organizations who support art and culture. Our sponsors share our dedication to presenting Jordan in a positive light and contributing to the robustness of the tourism sector by helping organize world-class cultural and artistic events,” said Yassin Talhouni, Vice Chairman of FJF.

Commenting on Orange Jordan’s support for the festival, CEO of Orange Jordan Jean-Francois Thomas said, “We are excited about sponsoring this event, as we are well aware of the impactful opportunities it provides for cultural exchange. We have always played an instrumental role in steering cultural development forward for Jordan, a cause we contribute to by lending our support to events like this one.”

Festival sponsors include: Orange Jordan, Bank al Etihad, Cairo Amman Bank, Arab Bank, Airport International Group (AIG), Royal Jordanian the festival’s official carrier, Intercontinental Jordan the festival’s official hotel, ATICO Fakhreldin Group the festival’s official caterer, Central Trade & Auto Company, The British Council, TV5, Ro’ya TV, Modern Media, Layali Amman and Bidaya Corporate Communications.

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Monday, July 29- 2013 @ 9:42 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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