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Hyundai Grand Santa Fe enters Middle East space race

United Arab Emirates: Sunday, July 07 - 2013 @ 14:42

Building on the success of the five-seat Santa Fe, which arrived in the region in late 2012, the Grand Santa Fe stays true to the Korean brand’s acclaimed ‘Modern Premium’ brand direction, with modern styling, executive features, excellent performance and even more practicality and space.

In a region where large, seven-seat SUVs are in high demand, the Grand Santa Fe is perfectly placed to meet most family transportation needs, all wrapped up in a premium package.

Longer, wider and higher than the Santa Fe, the Grand Santa Fe will come with a power tailgate for easy boot access, as well as a range of technologically-advanced features.

With prices starting from around $29,000, the Grand Santa Fe is expected to prove popular with Middle East families with an active lifestyle, who are looking for a SUV that combines practicality with premium quality. This stylish and spacious Hyundai, which replaces the outgoing Veracruz model, is set to provide an attractive alternative to models such as the Toyota Prado, Nissan Pathfinder, Mitsubishi Pajero and Ford Explorer.

Tom Lee, Vice President and Head of Hyundai Middle East HQ, commented, “The launch of the new Grand Santa Fe greatly enhances Hyundai’s model line-up in the Middle East, a region where large SUVs are of such importance. The Santa Fe has already been extremely positively received and its bigger sibling is set to prove equally popular, allowing customers to choose a spacious, practical and comfortable seven-seat SUV that also boasts a stylish design and premium quality.”

The Grand Santa Fe is 225mm longer in comparison to the Santa Fe, and benefits from a wheel base that has been extended by 100mm. Higher and wider too, the result is greater head and leg room for all second and third row passengers, ensuring an even more comfortable journey.

Key for buyers of the Grand Santa Fe will be the nature and flexibility of the seating layout. The standard seven-seat version is equipped with three split folding seats in row two and fully folding seats in the third row.

The three-row rear boot space is 114mm longer than on the Santa Fe, while there is also 41% more boot space behind the third row of seats. In total, the Grand Santa Fe provides 634 litres of boot space behind the second row of seats, while there is additional storage space beneath the boot floor. And with added space comes added practicality. For easier boot access the rear loading height has been lowered by 18mm, a power tailgate can be specified and there is a remote-folding function for the second row seats.

Based on Hyundai’s ‘Fluidic Sculpture’ design philosophy, the Grand Santa Fe adopts a strong, dynamic exterior look, while taking most of its design cues from the Santa Fe. Notable differences at the front include a new, four-bar radiator grille, premium-style fog lamps and a wide skid plate. From the side there is a wider rear quarter glass, different 18” and 19” alloys and enhanced wing mirrors. At the rear, the premium look is topped off by a new dual muffler, restyled rear combination lamps and new rear bumper skid plate.

The interior offers everything that is expected from a ‘Modern Premium’ Hyundai. High quality materials are used throughout the cabin, including the option of full leather upholstery. Optional features include a 4.3 inch TFT-LCD display, smart navigation and a high-class sound system. Solar glass to protect the cabin from UV and infrared rays, rear door curtains, and an advanced climate control system with dedicated controls in the third row all combine to help beat the Middle East heat.

Hyundai has worked to ensure that the Grand Santa Fe is one of the safest vehicles in the market. Cutting-edge active safety systems available include Electronic Stability Control, a Hillstart Assist Control system that prevents the vehicle from rolling when on an incline, as well as a Brake Assist System, which increases braking pressure in an emergency situation. In addition to a Traction Control System, Vehicle Stability Management is available on top-of-the-range models and promotes stable car manoeuvring when the car may be liable to skidding.

Always innovative, Hyundai has ensured that the Grand Santa Fe offers a range of features and technologies that are normally associated with premium sedans and SUVs from the class above. These include Smart Navigation, a rear parking camera, an electronic parking brake, a premium hi-fi system with 4.3 inch TFT-LCD display and virtual surround system, and a vast panoramic sunroof.

The new model will offer a Lambda II 3.3 MPI engine producing 270bhp and up to 318Nm of torque. Customers will have a choice of 2 or 4WD, and a six-speed automatic transmission.

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Sunday, July 7- 2013 @ 14:42 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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