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Hyundai Motors opens first Africa and Middle East Training Academy

United Arab Emirates: Thursday, September 26 - 2013 @ 00:00

This is the latest in a series of steps implemented by Hyundai Motors across the region to ensure customers receive the very highest standards of service and to build on the company’s remarkable sales success.

Located in Dubai, United Arab Emirates, the new facility will host Hyundai staff from across the GCC, Levant and Africa, offering training in disciplines such as sales, marketing, Customer Relationship Management and product training. The specialist trainers will deliver comprehensive courses to distributor staff in order to enhance customer service levels and the abilities of employees.

The opening of the Hyundai Training Academy represents a long-term commitment to the brand’s customers to ensure they receive the best possible service. Other initiatives launched recently include the Hyundai Premium Assurance Plus (HPAP+) Programme, which offers buyers of premium models a range of benefits. Hyundai has also introduced well-appointed Premium Lounges into showrooms across the region to enhance the customer buying experience, all part of the company’s aim to become the most beloved car brand in the Middle East and Africa.

Covering 764sqm, the well-equipped facilities feature classroom style lecture rooms, catering facilities and car display with mock-up showroom environment. The new academy will host 50 trainees per course, with potential to accommodate more than 700 delegates a year. The extensive training courses are offered in both Arabic and English.

The effectiveness of the program will be monitored regularly using customer satisfaction surveys in order to measure the academy’s success and ensure optimum performance from the training courses.

The facilities were officially opened by Mr. Tom Lee, Vice President and Head of Hyundai Africa & Middle East, who said: “Our focus on enhancing the customer experience complements the progress we have made since the introduction of our ‘Modern Premium’ brand direction. We aim to produce the best cars and provide the best customer experience. The Middle East and Africa are extremely important regions for Hyundai, and the launch of this facility underlines our promise to deliver the best standards of customer service by investing in the training of our people”.

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Thursday, September 26- 2013 @ 0:00 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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