The MMA works to promote, educate, measure, guide and protect the mobile marketing industry worldwide. Its members include agencies, advertisers, hand held device manufacturers, carriers and operators, retailers, software providers and service providers, as well as companies focused on the potential of marketing via mobile devices.
“It’s a pleasure to welcome Infocomm to the Mobile Marketing Association,” commented Paul Berney, MMA CMO and Managing Director for EMEA.
“As the mobile device continues to become increasingly important to the way in which consumers interact with the brands and organizations around them, the need to ensure quality and standards across the mobile marketing industry is ever more important. Infocomm’s work is exemplary and we looking forward to them taking an active role and making a valuable contribution to the Association,” he added.
“The entire Infocomm team is delighted to have been accepted into the Mobile Marketing Association. It’s an extremely prestigious organization and is without parallel a setter of standards in our business – it’s extremely action orientated. We’re proud to be the first from Oman and one of the few in the Middle East,” said Infocomm MD, Karim Rahemtulla
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