The team was keen to stress that the portal gives Oman based manufacturers and service providers the opportunity to present a united front to the world and that by being part of the portal they could dramatically extend the reach of their business.
“This is particularly important for a place like Al Buraimi,” commented Rafid Mukadam, GM of Infocomm, the company that has developed the website.
“It’s been designated a logistics centre by the government and its geographical position means that Al Buraimi based companies can service not just major centres in Oman like Muscat and Sohar but can also ply their trade in Dubai, Abu Dhabi and beyond. It is therefore essential for businesses here to make their presence felt on the web. The Origin Oman portal gives a showcase for their products and services and opens them up to potential customers and clients around the globe.”
The GM is keen to make businesses around the sultanate understand the full benefit of www.originoman.om.
“It’s not simply a website explaining why it’s good to think local and highlighting the benefits of manufacturing to Oman. It’s so much more than that. It’s a window on Omani manufacturing and industry – a one-stop-shop, if you like. Any company that signs up for membership can have their own space on the portal; they can have their own individual product platform. On top of that there’s a business directory, advertisements for jobs and new products, advice on taking advantage of technology like mobile marketing and more besides. I have to say that it’s a great initiative for companies in Oman.”
The Infocomm Team made sure they got their message across by presenting in both Arabic and English.
“We want to be sure everyone understands what the portal is all about and what it can offer their business, so we felt that presenting in both languages was vital,” said Mohammed Al Hosni, Infocomm’s Web Developer who was there not only to present in Arabic but also to deal with any technical questions the attendees had.
He went on to say: “What I really wanted to get across was that any business that joins www.originoman.om can have its own website page on the portal and I wanted to let people know that this service is free to all Origin Oman members and that they’ll have our help in setting up their site.”
Rehan Moosa, Infocomm’s Assistant Sales and Marketing Manager was pleased to see the range of companies who attended: “As Al Buraimi is a logistics centre I’d expected we’d be talking mainly to people from this sector but in fact we had a wide range of folk, with attendees involved in everything from ceramics to plastics to paint. That’s excellent from my point of view as it means we can promote a broad range of products and services to the outside world. We want everyone to think, eat and buy Omani.”
PEIE’s Ibtisam Al Faruji, the person behind the Origin Oman Campaign commented: “The industry tour that Infocomm is conducting is very important and the team are doing a great job. I see www.originoman.om as having a key role to play in the Origin Oman Campaign and am particularly keen to get more of our local businesses and manufacturers on-line and using the web as a resource. Just think how often you do a web search on a company after you’ve spoken to one of their representatives. A web presence is a big part of business credibility these days.”
Origin Oman is a domestic campaign to promote Omani products and services.
It’s backed by the government, business and community organizations.
The campaign’s principal objective is to engender national pride and encourage consumers and companies to choose locally made products and services bearing the Origin Oman logo.
Origin Oman has been created to provide consumers and institutional buyers with a brand identity for all locally owned businesses.
Tuesday, June 10- 2008 @ 12:10 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.