International House is launching its new courses in business and social English this month, and Mayall points out that individuals – or corporate clients – can benefit from courses from elementary up to advanced level.
She said: “The saying that practice makes perfect is so true with language skills. Consolidation of skills learnt in the classroom is essential: and this is one of the reasons we see faster results with our Business English students, who take the specialised language they learn with us straight into the workplace.”
Mayall explains that communication within the classrooms of International House is kept exclusively to English. “By immersing themselves in the language they are studying, students have the best environment for learning – and can’t take shortcuts by reverting to their native language.
“Even in a multicultural city such as Dubai, English is still the common business language, and our experienced teachers use scenarios and vocabulary in its context to give students a better understanding – and greater confidence. Students have the option to work towards examinations or simply to improve to their desired level.”
As well as business and social English, International House is also offering a number of tailored courses, including English for the banking sector, and English for tourism and hospitality.
Since the centre opened in April, the English business language courses have attracted groups from National Bank of Dubai, the government organisation Tanmia, and Dubai Bank.
In addition to corporate employee development programmes, International House has seen a steady stream of individual bookings.
International House Dubai opened in April as only the fourth IHWO centre in the Gulf, after three centres in Saudi Arabia. Headquartered in Dubai, the centre offers courses across the UAE.
IHWO is designed to raise language education standards worldwide, through its network of more than 126 schools in more than 30 countries. As well as language training, the network promotes international understanding through its partner centres.
All the language centres in the IHWO network are independently owned and managed, but all adhere to the same codes of practice and follow rigorous inspections to ensure they all offer the same high quality education and customer service around the world.
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