The event at the Avenues Mall will run until 7 June and is designed to encourage and promote made in Italy products to the Kuwaiti market.
The event will coincide with Italian National Day on June 2 and feature a range of delicate and symbolic commodities made in Italy including luxury cars like Ferrari, Maserati and Ducati motorcycles, breathtaking tourist sights in Italy, exquisite Italian cuisines, unique styles of fashion and its internationally renowned historic art and design.
During the exclusive promotional week, buyers of ‘Made in Italy’ products at the Avenues shops will also get the opportunity to participate in a draw to win round trip air tickets and hotel accommodation in different attractive Italian cities.
“Kuwait is one of Italy’s strategic trade partners and an increasingly important market. The highly educated and sophisticated Kuwaiti consumer enjoys the one-of-a kind Italian commodities and their unique style and quality, and throughout the Italian National Week, we are promoting and encouraging people to go out and experience what it is to be part of the Italian lifestyle at the Avenues,” said Dr. Amedeo Scarpa, Director of ICE – Italian Trade Commission Office in Kuwait.
‘Made in Italy’ products are symbols of luxury, professional artistic design, and innovation combined with centuries of history, tradition and development of products that are sought after all over the world. Italian products personify a unique lifestyle and way of living that is much sought after from the sophisticated shopper in Kuwait and across the Middle East.
Amongst the exhibitors at the ‘Made In Italy at the Avenues’ various booths will include displayed Ferrari and Maserati cars, provided by Al Zayani automobiles, Ducati motorcycles, offered by Tristar Company, a stand realizing the attractive Italian turistic hotspots, realized by Jumbo Travel agency, and an exhibition of Italian art, paintings, sculpture, fashion, furniture, realized by Italian Art & Design Studio and Faci Italian Association.
Thursday, May 22- 2008 @ 16:23 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.