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Jacobsons Direct enhances its CRM offerings to customers with SugarCRM partnership

United Arab Emirates: Wednesday, November 24 - 2010 @ 13:24

“We see a strong synergy between the value proposition of SugarCRM and Jacobsons’ core values and region-grown competences,” said George Jacob, Managing Director at Jacobsons Direct. “We strive to provide effective customer management tools and services to our clients. SugarCRM has the right tools to build upon our foundation.”

SugarCRM’s award winning commercial products are now delivering proven results for thousands of clients in over 80 languages. Jacobsons Direct clients can now gain all of the competitive advantages of Sugar Professional and Sugar Enterprise, including:

Visibility into their sales pipelines, with deep reporting and forecasting features
A closed loop between sales and marketing teams with strong, yet simple to use marketing automation tools.

The ability to increase customer satisfaction through industry-leading customer service and support tools

“Our partnership with Jacobsons Direct is key in the development of our ecosystem and highly contributes to our ongoing expansion in the Middle Eastern region,” said Tom Schuster, General Manager, EMEA region at SugarCRM. “The combination of SugarCRM´s expertise in open CRM solutions and Jacobson´s skills and knowledge of the Middle East market requirements will ensure high-value benefits for organizations throughout this region.

As part of the new partnership between Jacobsons Direct and SugarCRM, the two companies will be co-sponsors of the The Customer Show MENA 2010, the Middle East’s number one dedicated CRM event. Tom Schuster, General Manager of SugarCRM Deutschland GmbH, will be presenting in a session titled “Open CRM “ on November 24 at the event.

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Wednesday, November 24- 2010 @ 13:24 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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