Sennheiser has been gaining strength and market share since their entry into the UAE consumer market in 2006.
Sennheiser’s unmatched sound quality and product innovation has helped built a solid reputation as the audio expert in the UAE.
Sanjeev Misra, Head of Agencies division, Jumbo Electronics said, “Jumbo’s strategic alliance with Sennheiser started in 2006 and reinforces Jumbo’s distribution expertise and diversification across various product categories and channel partners. Jumbo continues to leverage its strong leadership position with an effective marketing strategy to promote the brand, Sennheiser in the UAE and across the region.”
Heston Saldanha, Consumer Sales Manager at Sennheiser said, “We have been working with Jumbo Electronics for long to bring superior sound to music lovers in the UAE and the region. Their expertise as a distributor in the region and their robust retail network has made them an invaluable partner for Sennheiser in the Middle East. With the constantly changing market, Sennheiser has always focused on innovation that complements lifestyles while enhancing the digital entertainment experience.”
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