Other contenders to this award included HP, Lexmark, EPSON, OKI and Brother. Over 300 senior management delegates from leading IT vendors and the regional channel network attended the evening.
The main criteria for this award was the vendor who’s contribution to the channel in terms of dedicated channel programmes, as well as providing them with leading edge products designed to meet their customer’s needs.
Xerox helps its channel partners grow their business worldwide through regular training, marketing support and regular 2-way communication on Xerox’s strategies and products and solutions which delivers on mutual success for both vendor and channel partner.
“Winning the Printing and Consumables Vendor of the Year at the Channel ME 2008 awards, is a big recognition for all the hard work we pursue every day to support the channel community in the Middle East region and worldwide,” said Ben Gale, General Manager, Sales & Marketing, Xerox MEA.
“We greatly value our business partners in the ME market and their commitment to the Xerox brand and this award is a validation of our efforts and dedication to building strong relationships with our channel partners,” said Natesh Mani, Office Product Group Manager, Xerox MEA.
Xerox MEA received another major recognition in last week’s ITP.NET top 100 where Xerox was ranked as No.1 in the ‘Office Productivity’ category.
The ITP.Net Top 100 is an annual award that represents IT vendors ranking in the region, where top 10 companies in 10 different categories are listed.
The ITP.NET Top 100 recognizes the technology companies that are leaders in their sector – across technical excellence, investment and operations – in the Middle East region.
“As the demand for leading edge printing solutions grows world-wide, at Xerox we pride ourselves in listening to our customers needs and investing in R&D to deliver systems that are: Simpler, faster, smaller, smarter, with increased security, and more socially responsible, all the while, continuing to leverage our innovative approach to build greener technologies,” added Gale.
Xerox’s regional headquarters has been in Dubai, UAE since 1983 and relocated to Dubai Internet City in 2005.
Xerox MEA operates through a strong regional distributor network some whom have been in place for over 26 years.
Xerox continues to take the lead in the transition to colour in the office with the introduction of a number of cost effective, innovative, easy to use technologies.
Xerox has long been recognized by the graphic arts and advertising industry as a primary solutions provider in this region and Xerox will continue to leverage this to encourage other industry verticals to take advantage of the solutions that they offer.
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