Jarir Bookstore, a leading IT distributor in the Kingdom of Saudi Arabia, will offer Maxtor’s complete range of consumer storage solutions including the Maxtor OneTouch™ drive for simple desktop or laptop backup and storage, Maxtor Shared Storage™ solution for small office or home networks, and the new Maxtor OneTouch II, Small Business Edition drive for easily backing up a small business server.
Maxtor’s relationship with Jarir Bookstore is designed to create market awareness and demand for Maxtor storage solutions and increase customer reach through a chain of multiple retail stores owned and operated by Jarir Bookstore in the main cities of Saudi Arabia.
“This appointment reflects Maxtor’s commitment to the MEA market,” stated Rajeev Mukul, general manager, Maxtor Middle East. “Consumers seek powerful, reliable and robust storage solutions both for the home and office, and the demand for such products is very high. Our partnership with Jarir Bookstore provides an important outlet for reaching the Saudi consumers. We are confident that their market knowledge and expertise will give us added advantage and increase our share of the consumer storage market in the Kingdom of Saudi Arabia.”
“We are in a strong position to bring Maxtor’s cutting-edge technology and easy to use storage solutions to consumers and small business users in the Saudi market,” said Manoharan.V, VP-Merchandising, Jarir Bookstore. “Maxtor’s branded products will significantly strengthen our current product mix as they are known worldwide for providing simple, elegant and intuitive solutions that are suitable for a myriad of markets.”
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