GE Lighting has introduced two brand-new ranges of LED luminaires to the Middle East region that assure exceptional, uniform and energy-efficient lighting ideal for retail and commercial applications.
The new IS and Albeo LED Luminaires are designed for long-service life in retail settings that demand complete illumination at the highest standards of energy efficiency. The new introductions further highlight GE Lighting’s commitment to support the region’s focus on sustainable development by maximizing energy use efficiency.
George Bou Mitri, GE Lighting’s General Manager of Middle East, Africa and Turkey, said: “Across the region, there is increased emphasis by governments to promote energy-efficient lighting to rationalise the usage of electricity. In the UAE, the Emirates Authority for Standardization and Metrology has introduced an indoor lighting standard by switching to safe, high quality and efficient lighting solutions. GE Lighting’s new lighting solutions address this requirement by providing exceptional lighting solutions that are ideally suited for retail outlets and distribution centers.”
The introduction of GE Lighting’s new solutions also coincides with the massive pace of growth of retail and shopping mall developments in the region. Mike Barrett, General Manager, Product Management for GE Lighting EMEA, explained: “The new IS luminaire has been developed specifically with retailers in mind – offering them flexibility in design and the ability to achieve high quality, uniform light across shelving displays. The innovative design also speeds up installation, ideal for the short lead times retailers often work to for store openings.”
Designed specifically for use in low bay retail and warehouse settings, the IS LED luminaire combines exceptional light quality with excellent vertical illuminance – offering a greater depth of light for a uniform appearance across shelving displays. An unrivalled alternative to HID or T5 high intensity fluorescent fixtures, the IS LED luminaire ensures low glare and no pixelation of light. Within a retail environment this means bottom shelves are more effectively lit, better highlighting all merchandise and creating a pleasant shopping experience for customers.
The IS LED Luminaire has a modern, clean appearance suited to any setting with an open ceiling design.
They offer designers ultimate flexibility, with long continuous rows of LED light – uninterrupted by dark spots between fixtures – easy to achieve. This dramatic effect is strikingly sleek and simple to realise, due to the cabling being contained within the fixture. Installation is quick and easy owing to an innovative rail fastening system. With a rated life of up to 65,000 hours, maintenance levels are also kept to minimum.
The Albeo LED Luminaire has been specifically developed for retail sheds and distribution centres.
Delivering an exceptional light quality, the low energy lighting fixture also crucially offers a long service life – a key consideration for high bay applications. A superior alternative to HID and T5/T8 high intensity fluorescent fixtures, Albeo delivers a class leading efficacy of lumens per watt of 90-122 Im/W. Its unique modular design means retailers can fine-tune the light output and the wattage to suit each individual application – offering them ultimate flexibility.
The Albeo’s unique design allows air to pass through the fixture, keeping it cool. The luminaire accommodates up to four LED modules all equipped with an upper limit thermal control, to ensure fixture lifetime throughout the temperature range. This all contributes to achieving a rated life of 65,000 hours – a welcome attribute for retailers looking to extend maintenance cycles and reduce the associated costs of changing lamps at height.
GE Lighting has a rich history in the Middle East having established long-standing business association with over 70 key partners over the past several decades. With a full-fledged team in the region, GE Lighting has several professionals driving the operations. Its distribution center in Jebel Ali, spanning over 1,375 square meters, serves as strategic hub for the company to further expand its presence in the UAE as well as strengthen exports to key markets in the Middle East and Africa.
Thursday, May 1- 2014 @ 12:44 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.