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Schneider Electric

Schneider Electric launches first brand-centric counterfeiting course for International IP Crime Investigators College

: Thursday, May 08 - 2014 @ 13:24

Schneider Electric, a global specialist in energy management, in collaboration with the International IP Crime Investigators College (IIPCIC), an INTERPOL initiative in co-operation with Underwriters Laboratories Inc (UL), recently announced the launch of the first course developed by a brand owner as part of the college’s private sector anti-counterfeiting curriculum.

The counterfeit product training course is specifically designed to help provide customs officers and other law enforcement personnel with the information needed to identify APC-branded products that are often subject to counterfeiting.

The college’s online platform offers an innovative approach to delivering this critical information to law enforcement officials world-wide and is a cutting-edge training resource in the fight against counterfeiting crimes that currently represent a multi-billion dollar criminal enterprise.

Developed in conjunction with UL, the Schneider Electric APC Counterfeit Product Identification course focuses on ways of identifying counterfeit UPS products and includes contact information for law enforcement officials. Since its roll out through IIPCIC, authorities in 31 countries have signed up for the e-learning course.

Counterfeiting is a topical issue in the UAE. Dubai Customs officials reportedly recovered 65 seizures of goods that infringed Intellectual Property Rights (IPR) in the first quarter of 2014, equaling 4.4 million items valued at AED6.7 million. In order to address the grave issue, the UAE Federal National Council recently passed a new law aimed at combating counterfeit goods and other types of commercial fraud. Under the legislation, the government will impose tougher penalties on counterfeiters in addition to implementing stringent measures to protect brand owners’ rights.

Tracy Garner, Manager, Anti-Counterfeiting & Unauthorised Distribution, Schneider Electric, said: “Completely curbing the distribution of counterfeit products is a global concern and a key priority for Schneider Electric. Using inferior-quality products can have serious consequences for consumers and businesses jeopardizing the safety of people and property.”

She added: “The opportunity to develop this course for the International IP Crime Investigators College gives us access to INTERPOL and UL – allowing Schneider Electric to train customs and law enforcement authorities across the world. Such pro-active initiatives will significantly increase visibility for this alarming issue.”

Brian Monks, Vice President Anti-Counterfeiting Operations – UL, said: “At UL, we believe education and training programmes such as the one developed with Schneider Electric to help law enforcement agencies around the world identify counterfeit products is a critical element in combating counterfeit crime and protecting the public from potentially dangerous products.”

The International IP Crime Investigators College (IIPCIC) is a fully interactive online IP crime training facility, which benefits all law enforcement and regulatory authorities, as well as private sector IP crime investigators. Interpol’s Trafficking in Illicit Goods and Counterfeiting Program works in cooperation with UL to deliver this important crime‐fighting tool. The primary objective of the college is to deliver leading edge training to equip investigators with the necessary skills to effectively combat current and emerging threats from IP crime.

For further information, please contact:
Tushar Choudhury
Schneider Electric
Tel: +971 4 7099 609

Melanie Fernandes
APCO Worldwide
M: +971 55 4003233
Tel: +971 4 3692926

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Thursday, May 8- 2014 @ 13:24 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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