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Pluto Games enables greater access to Steam Wallet key cards in region

: Monday, July 07 - 2014 @ 12:21

Gamers from the UAE, Saudi Arabia, Kuwait and other GCC and Levant countries are now able to top up their Steam Wallet using prepaid Steam Wallet Cards, thanks to a strategic partnership signed by Pluto Games with leading retailers in the GCC. This latest initiative by Pluto Games will enable easier and greater access to the Steam library of more than 2,000 titles to GCC gamers.

The partnership offers unrivalled value and ease of obtaining digital content for the GCC’s growing gaming community, catered to them through collectable localized Steam Wallet recharge cards.

According to the agreement, Steam Wallet Cards will now be available in all outlets of Virgin Megastores across the region, eXtra Stores in Saudi Arabia and Alghanim retail centers in Kuwait. This move will provide customers with an alternative method to credit card payments. Purchasing Steam Wallet Cards to top up Steam Wallets is easier and quicker than ever before!

Arvind Agrawal, Chief Executive Officer, Pragma Technologies said, “Pluto Games is delighted to partner with these leading retailers to distribute Steam Wallet Cards. This partnership will ensure that the cards are available across this region, along with bringing immense value with our reduced prices. In addition, this will provide easier and safer options for gamers to do transactions on this popular gaming delivery service. These fully Arabic localized wallet cards will further increase the fan base of Steam users in the region.”

Custom made for this region, the wallet cards will give PC and Mac gamers immediate access to Steam’s more than 2,000 action packed and thrilling games. As a popular entertainment platform and game delivery system, Steam is an integral part in the lives of 75 million players around the world. Last month, Pluto Games signed an agreement with Valve, the creators of Steam, to become the distributor of Steam Wallet Cards across 300 retail outlets in the region.

Toufic Eido, Regional Channel Manager of Virgin Megastores, “Virgin Megastores is a global leader in entertainment and lifestyle retail and the number one entertainment destination in the Middle East. By offering Steam Wallet codes through our partnership with Pluto Games, we can provide more options and convenience to gamers. In addition, gamers can now put money in their Steam Wallet using cash, gift cards or trade credits.”

Zaher Mohammad, Cateogry Manager of Gaming of eXtra KSA, “We welcome the partnership with Pluto Games. Through these cards, gamers will be able to immediately charge their accounts with ease through our convenient neighborhood locations across the country. The growth of technology in the Kingdom has been phenomenal. A tech-savvy young population coupled with high mobile penetration and strong market fundamentals have led to the strong growth of the gaming industry in the Kingdom.“

Joel Hanson, Category Head of IT and Gaming – Al Ghanim, “We are excited with our partnership with Pluto Games. We always aim to deliver best in class services to our customers and with the introduction of the Steam Wallet Cards, gaming fans in Kuwait will enjoy the very best of Steam products.”

The Steam Wallet Keys are codes that allow players on Steam to deposit values into their Steam Wallet and facilitate purchases on the gaming platform. This will remove restrictions that the customers might have faced in the past when it came to support and security.

According to industry estimates, the Middle East is responsible for more than US$ 100 million in online gaming revenues, with the UAE, Saudi Arabia and Kuwait having significant share in the industry. Commenting on the regions gaming industry, Arvind concluded, “Without a shadow of doubt, the Middle East is the fastest growing gaming industry globally. With a massive number of gamers present in the region, there is significant room for growth in the coming years.”

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Monday, July 7- 2014 @ 12:21 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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