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DAMAC Properties initiates mega-promotion during DSF 2005

United Arab Emirates: Thursday, February 10 - 2005 @ 13:00

The company has introduced a AED 30-million mega promotion, the largest prize catch by a Dubai-based property developer, while partnering with Audi and Porsche in giving away free cars with the purchase of an apartment in any of DAMAC’s 15 upscale development projects launched since two years.

DAMAC Properties handed over the keys of a brand new 2005 Audi A3 model to the lucky buyer of a studio or one-bedroom apartment. Those who purchased two- and three-bedroom apartments were given the chance to own a 2005 A4 model due to be launched in March, and a Porsche 911 Tagra went penthouse investors. DAMAC’s offer is available to all DAMAC Properties customers until the end of DSF on 12 February.

“Over the years, DSF has successfully placed Dubai on the regional and international tourist map as a leading destination for both leisure and business. As such, we are pleased to continue our partnership with the Dubai government as we believe in working in-line with Sheikh Mohammed’s vision of promoting Dubai to attract visitors from the world over,” said Peter Riddoch, DAMAC Properties’ CEO.

In 2004, visitors during the 32-day festival reached a record 3.1 million and this year, DSF officials expect to top that record.

“Our DSF 2005 promotion was a taste of what visitors and citizens alike can expect from promotions introduced by DAMAC Properties. We plan to initiate a number of similar initiatives for our customers in the future,” added Riddoch.

Since its inception, DAMAC Properties has grown from strength to strength. The company has been the first developer to launch projects on master plans initiated by the Dubai government, on The Palm Islands, Dubai Marina, Jumeirah Lake Towers, Dubai International Financial Center, Discovery Gardens, and International Media Production Zone.

The total value of DAMAC Properties’ projects is over AED 4 Billion. It is a subsidiary of the DAMAC Group established in 1982. An accredited ISO 9002 company, the DAMAC Group has now grown into a global conglomerate with more than 5000 employees in 16 countries. Being the first private sector Company to make a commitment to Dubai’s real estate market, DAMAC properties has become the market leader with a strong sales record to its credit.

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Thursday, February 10- 2005 @ 13:00 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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