Infiniti announced sales increased to 5,892 units across the Middle East in Financial Year 2013 (April 2013 to March 2014) – a substantial rise of 19% compared to the same period for 2012. Significant increases were seen across the GCC making Infiniti one of the fastest growing premium automotive brands in that market.
Financial Year 2013 highlights:
•QX60 becomes Infiniti’s best-selling model (1,489 units)
•QX80 sales were up by 24% (1,148 units)
•Sales of iconic QX70 remain strong (1,464 units)
•Abu Dhabi and Qatar sales up over 40%; Bahrain tops 30%; Dubai jumps 24.5% compared with Financial Year 2012
In Financial Year 2013 Infiniti’s strong line-up of SUVs contributed to over 75% of total sales volume with QX60 and QX70 remaining Infiniti’s core models. However, QX80 achieved an all-time monthly record high in March 2014. QX50 also had a good year and became one of the most popular models in its class with a 16% rise in sales.
Juergen Schmitz, General Manager, Infiniti in the Middle East, said, “The Middle East is a very important market for Infiniti globally. The region provides our third highest market share worldwide and we are committed to growing further. To achieve this we have a robust mid-term plan in place which took a significant step forward last week as we began roll-out of our strategy for strengthening of our position in the Kingdom of Saudi Arabia.”
“With our partners across the region delivering impressive results, an in-demand performance model range and sales of Q50 beginning across the region this month, we enter the new financial year with confidence,” he added.
Marketing and Corporate Communications Manager
Infiniti Middle East
+971 4 881 7500
Infiniti press office
Tuesday, April 15- 2014 @ 9:52 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.