The leading manufacturer of premium luxury vehicles, Jaguar Land Rover (JLR) MENA, has launched two dedicated, certified pre-owned vehicle programmes; ‘JAGUAR APPROVED’ and ‘LAND ROVER APPROVED’, across its key dealer network in the region.
This step comes in response to increased demand from across the MENA region for Jaguar and Land Rover certified pre-owned vehicles.
Mahmoudia Motors – the sole and official dealer of the Jaguar Land Rover brand in Jordan – will join other GCC markets in launching the programme. The Levant and North Africa will follow suit later this year to provide a comprehensive pre-owned platform for Jaguar Land Rover across the MENA region.
Speaking about the launch, Richard Gouverneur, Business Development Director for Jaguar Land Rover MENA, said, “Jaguar Land Rover has gone from strength to strength in this region with continued year on year growth in the new car segment. The pre-owned car industry is a growing business with greater demand from consumers for guaranteed quality and excellent customer service standards. With APPROVED, we worked with our global teams and regional dealers to ensure we have a certified, reliable customer focused programme that delivers a guaranteed standard of product excellence and increased consumer confidence.”
In turn, Abdimajid Haithar, General Manager of Mahmoudia Motors, stated, “We are excited to have joined the APPROVED programme which will enable us to provide customers with the chance to purchase pre-owned Jaguar and Land Rover vehicles that are fully inspected and certified. As a key JLR dealer in the MENA region, we are committed to continuously providing our customers with world class, reliable products and services that cater to their evolving needs.”
A vehicle search function is integrated within www.mahmoudiamotors.jo to offer prospective buyers a quick and easy navigation tool to select pre-owned cars from their nearest showroom. The website gives detailed specifications, vehicle prices, as well as a comprehensive selection of interior and exterior imagery for all Jaguar Land Rover APPROVED vehicles. Other options include Dealer Location, Local Currency Selection, Send an Enquiry, and Request a Test Drive or Finance Quote from Jaguar Land Rover Dealers across the Region.
All pre-owned vehicles will undergo a rigorous multi-point vehicle inspection by qualified Jaguar Land Rover technicians. This includes mechanical, bodywork, interior and electrical inspections, as well as a full road-test, after which any irregularities are rectified with genuine Jaguar and Land Rover manufacturer parts. This documented process is shared with all prospective customers in the form of a signed certificate and completed multi-point check list confirming quality standards, along with a minimum 12-month warranty, 12-month roadside assistance package and a full service history.
For more information or assistance, please contact us at:
Bidaya Corporate Communications
Tel: +962 6 5692008/9
Fax: +962 6 5692007
P.O. Box: 930391, Amman 11193, Jordan
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