Mitsubishi celebrates launch of new Lancer EX 1.6 | Mitsubishi celebrates launch of new Lancer EX 1.6 -
Lancer EX 1.6 starts from just OR 5,650.

Mitsubishi celebrates launch of new Lancer EX 1.6

: Wednesday, March 05 - 2014 @ 11:37

General Automotive Company, the exclusive dealers for Mitsubishi in Oman, is proud to announce the latest addition to their fleet in the Sultanate – The Lancer EX 1.6. In celebration of the new vehicle, GAC has also announced the start of a special campaign exclusively for the Lancer EX.

Commenting on the new Lancer EX 1.6, Mark Tomlinson, General Manager of GAC said, “Since it was first launched, the Mitsubishi Lancer EX was a sporty sedan with a powerful 2.0L engine and lots of space inside. It was and still is the favorite option of many new car buyers because of its aggressive, youthful styling and great handling. The new 1.6 model augments the line-up by offering all the benefits of a Lancer EX at a fantastic price point, together with improved economy and an attainable cost of ownership.”

The Lancer EX 1.6 GLX will now take the reigns as the entry-level model to the Lancer EX family. Under the hood of the new car is a smaller 1.6L MIVEC engine that produces 117 horsepower and 154 Nm of torque. It’s mated to Mitsubishi’s renowned INVECS-II four-speed automatic transmission. However, the gear ratios of the transmissions are now lower to better match the smaller engine and in turn, retain the dynamic driving experience the Lancer EX is known for.

The biggest advantage of the smaller engine is its significantly improved fuel economy. In addition to the new engine, the new vehicle also sports other improvements including a more stylish black-accented interior and a new mesh-type radiator front grill.

Safety is also not overlooked on the new car as even the base Lancer EX 1.6 GLX comes equipped with four-wheel Anti-Lock Braking System, EBD and brake assist, in addition to dual-stage airbags for driver and front passenger fitted as standard. However, the best news of all with the new Lancer EX is its lower price – with the base Lancer EX 1.6 GLX available from just OMR 5,650.

“For those who are still waiting and dreaming to buy their own Lancer EX, the launch of this new model, coupled with a fantastic launch offer, presents the best chance yet for fulfilling your dreams at an affordable price,” added Mark.

As part of the offer a purchase of the Lancer EX 1.6 includes a comprehensive 30,000 km free servicing package, free insurance, free registration, six-year unlimited mileage warranty and 6-year roadside assistance. This offer is a great incentive and one that delivers extra value to customers when they purchase this impressive new vehicle.

The new Lancer EX 1.6 is now on sale today in Mitsubishi showrooms across the Sultanate.

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Wednesday, March 5- 2014 @ 11:37 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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