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Sporty SUV set to propel Porsche into new segment

Porsche reveals all-new Macan in Saudi Arabia

: Monday, April 14 - 2014 @ 14:55

The world’s first sports car in the compact SUV segment, the Macan was revealed to an excited local audience at an exclusive event at the Four Seasons Hotel in Riyadh last Saturday. The event was organised by Porsche Saudi Arabia, a division of Volkswagen Group Saudi Arabia (the National Sales Company) and SAMACO Automotive, the local distribution partner of Porsche across the Kingdom. The introduction marks Porsche’s pioneering move into a new segment, following in the footsteps of the brand‘s most successful model in the luxury SUV range, the Cayenne.

Under the theme “Life, intensified”, a phrase which exemplifies what Macan represents, guests to the event were taken on a journey through the senses as live musicians, exquisite food and vivid dance performances built the evening to a thrilling crescendo – the reveal of the Porsche’s fifth model line.

Commenting on this occasion, Christer Ekberg, Managing Director of Porsche Middle East and Africa FZE, said: “With the all-new Macan, Porsche launched a world first and entered a new segment. I have no doubt that this car will be another success for the brand, with the long-term commitment and intensive efforts of our local Porsche partners in Saudi Arabia.”

Poised to set new standards in driving dynamics and enjoyment, both on and off the road, the new Macan boasts the typical sporty handling characteristics that have become synonymous with the Porsche brand. Many of the design and performance elements have been inspired by the brand’s sports cars, including the iconic 911 and the revolutionary 918 Spyder, making it clear that the compact SUV heralds the first of its kind.

Featuring exceptional acceleration, vast engine power, extreme agility and optimum steering precision, the Macan is set to rewrite the rulebook on outstanding sporting comfort and everyday usability. The sporty DNA of the Macan, as with all Porsche vehicles, is immediately recognisable in the design. The compact SUV is unrivalled in its flat and broad profile on the road. The wrap-around bonnet and gently sloping roof line accentuate the overall impression of sporty elegance and powerful dynamics. Two derivatives are initially available to order across the Kingdom at the Porsche Centres Saudi Arabia: Macan S and Macan Turbo.

The Macan S is equipped with a 3.0-litre V6 biturbo engine, delivering 340 hp and also features an active all-wheel drive with an electronically controlled, map-controlled multi-plate clutch. This all-wheel drive is fitted on all Macan models. From the outset the Macan boasts the recently developed Porsche Doppelkupplung (PDK), which transfers power as required and almost free of interruption in tractive force. This enables the vehicle to accelerate from 0 to 100 km/h in 5.2 seconds, when equipped with the optional Sport Chrono package, and reaches a top speed of 254 km/h.

As the top derivative, the Macan Turbo is set to be the most powerful petrol-powered vehicle in the compact SUV segment. The 3.6-litre V6 biturbo engine, which is being used in a Porsche model for the very first time, achieves an unrivalled 400 hp and catapults the vehicle from 0 to 100 km/h in just 4.6 seconds (with Sport Chrono package), reaching a top speed of 266 km/h.

Mark Sinclair, General Manager of Porsche Centres Saudi Arabia, said: “As you would expect, we have had a great deal of interest in the new Macan. Last year the Cayenne, our luxury SUV, proved our most popular model range and we are excited to expand our SUV offering, reaching a new group of customers. The sporty dynamics of the Macan inject an added dose of fun which I believe is set to redefine the SUV market.”

The name Macan comes from the Indonesian word for tiger, a spirit the car truly embodies. Boasting pure Porsche power and assertiveness, the Macan is also a nimble yet tenacious off-roader. The latest stage of evolution of the all-wheel drive – known as Porsche Traction Management – has produced one of the world’s most powerful drive systems.

A glance at the performance specifications reveal that the Macan has been designed with agility in mind. Further unmistakable hallmarks of the vehicle include its proportions, design and the mixed tyres with different dimensions at the front and rear axle, enhancing the look and functionality. The driver and passenger seats also boast the low position typical of sports cars.

The range of equipment fitted on the Macan as standard is extensive and includes the all-wheel drive, PDK, multi-function sport steering wheel with shift paddles, high-performance audio system and an electrically operated tailgate. The Macan features the air suspension system as the only vehicle in its segment and it comes as standard.

Contact:
Porsche Saudi Arabia
David Gibbs
Phone: +966 555 114926

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Monday, April 14- 2014 @ 14:55 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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