The region’s value fashion brand, Citymax/Max has announced the opening of its 100th store in Saudi Arabia, Saudi Gazette has reported. The brand’s first store was opened at Rowda, in Riyadh in 2004 and its 100th store is now open at Al Roudah Plaza, Hofuf, Dammam. The new store will sell the Max range of ladies wear, children, menswear as well as accessories and home products. The new Citymax/Max store will feature the updated look, design and store layout to enhance the overall customer experience.
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