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Intelligent solutions and multi channel technologies drive Saudi IT market

Saudi Arabia: Monday, February 06 - 2012 @ 15:54

The Saudi information and communications technology (ICT) sector has been achieving significant growth across almost every industry vertical over the past few years. This is due mainly to the liberalization of the ICT market, intense competition, and dynamic demographics. The country has been witnessing the rapid adoption of new technologies with huge potential in Value Added Services (VAS), online gaming, and e-commerce.

The KSA remains one of the fastest growing IT markets in the Middle East and is projected to account for up to 50% of the Gulf’s total ICT investments in 2012. The Customer Satisfaction & Engagement became a strategic requirement in each Saudi Company looking to have a leader position in its vertical sector in a new context where; Customers are Mobile: 3 to4 connections per day in 2011 (1,5 in 2010); They interact instantaneously (chat, sms, voice, and focus less on their emails); And communicate, recommend and exchange via Social Media.

In order to increase the value of customers and prospects within this new context, a strategic partnership being formed between Vocalcom, a leading multi channel contact center technology provider, and ILS – Information & Logistics Services Saudi Co. Ltd.

This partnership will entitle “ILS” to provide certificates to several partners throughout KSA, enhance its communication channels, and effectively service clients through the advanced features provided by Vocalcom.

“Vocalcom’s comprehensive portfolio enables organisations to pro-actively interact with their clients through the full spectrum of communications channels, including telephone, fax, the internet, social media (facebook, twitter and others) SMS, and video. Our services are used in 41 countries by over 650,000 agents and shortly we will be extending our high-quality service and commitment to “ILS” which will become our exclusive value-added distributor in the KSA,” said Ali Kassab, CEO of Vocalcom.

“We foresee excellent business opportunities in the KSA and so we look forward to providing added-value solutions to improve business contacts with clients through all available communication channels. We are proud to be working with “ILS” given its continuous business achievements in the market, and we expect a fruitful partnership,” added Kassab.

“Our company is a leading provider of technology solutions to various key customers in the region who cater to a range of business requirements such as Business Intelligence, Contact Center Solutions and Services, Customer Relationship Management, and Content Management Solutions. Our vast industry experience will definitely help our new partner Vocalcom achieve success and meet its goals. We look forward to accomplishing a lot through this partnership for the benefit of both our companies,” concluded Amir Basha, Marketing Manager of “ILS”.

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Monday, February 6- 2012 @ 15:54 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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