Launched by Qatar News Agency and powered by KnowledgeView’s NewsPad technology, maydan.qa targets the nearly one million active Internet users in Qatar, designed to create communities of users around news and events, as part of Qatar’s National Vision 2030.
The unique NewsPad, on mobile and Web, can unblock the problem of users’ engagement for media groups, building communities around their content. It allows the news consumer to surf quality tags, going straight into tag hubs to comment on topics, rate news, comment on them, get rewarded and network with like-minded people.
Members of maydan.qa can also share news and events in a messaging system built round content and contribute their own news and events.
Built with advanced Internet technology on the cloud, NewsPad is a mobile-first technology that is immensely scalable, allowing for mass customisation of news and super fast search for large content hubs.
This breakthrough in engaging audience and building communities of quality solves an industry wide problem where 80% of news outlets, according to the NY Times’ recent report, have not succeeded in monetizing well their digital presence beyond suggesting more interaction with social networks.
“Maydan Qatar will be a milestone in building a knowledge-based society where people exchange insights and intelligence over shared content of interest. We are certain that our unique take on Qatar will encourage meaningful networking globally. We are also glad to have partnered with KnowledgeView for technology and with Dow Jones and GIS for content.” Khaled Al-Mutawa, Director of IT, QNA.
HE Dr. Hamad bin Abdulaziz Al-Kuwari, Minister of Culture, Arts and Heritage who spoke at the official launch on 30Aprilsaid that the Maydan Qatar project marks an important milestone in the journey of Qatar News Agency towards progress and its media policy which positioned it to become the most prominent platform in the media world regionally, not only in the news broadcast but also in providing other media services and activities.
“We pride ourselves on working side by side with QNA team and value their forward vision in making Maydan Qatar the world’s first social news network to display this groundbreaking technology in engaging audience and building lively commentary and quality communities”Said Dr. Ali Al Assam, CEO, KnowledgeView
Saturday, July 19- 2014 @ 12:23 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.