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Growing Internet consumption and multi-platform viewing trends spur OSN’s digital expansion.

Region’s leading pay-TV network launches premium online TV platform, ‘Go by OSN’

: Monday, May 19 - 2014 @ 09:08

Tapping into the growing appetite for digitised information and entertainment, the region’s leading pay-TV network, OSN, is set to revolutionise the entertainment sector with the launch of ‘Go by OSN,’ the new premium online TV service.

For only $10 per month, subscribers can enjoy thousands of hours of premium entertainment including Hollywood blockbusters, critically-acclaimed Arabic productions, award-winning TV series and popular kids content, contract and commitment-free, in just a few clicks. ‘Go by OSN’ is compatible with all Internet providers, and is available on fixed, wifi, 3G, and 4G mobile broadband across 22 countries in the MENA region. The service is currently available on PC’s and Macs, smartphones, and tablets and will soon be launched on Smart TV’s and gaming consoles.

David Butorac, Chief Executive Officer, OSN, said, “We are witnessing one of the biggest shifts in technology since the launch of the Internet with mobile devices playing an increasingly important role in people’s lives today – especially the youth. As a pioneer of pay-TV, OSN has always believed in pushing the frontiers to achieve excellence in the region’s burgeoning television sector. With the launch of ‘Go,’ not only is OSN setting another benchmark, but we are creating a platform that reflects the changing viewing habits of consumers across the region.”

“With Internet users across the region expected to reach over 400 million by 2015 and over 200 million people in the region currently below the age of 25, the potential for online TV streaming is tremendous. With ‘Go’, we are creating a new entertainment choice for those who traditionally have been depending on online video channels for content that is often illegitimate or low quality,” he added.

With Internet penetration of over 40% in the region, alongside mobile phone Internet user penetration at an average of 54%, Butorac is confident ‘Go by OSN’ will strongly appeal to the fast growing ‘Internet’ generation. In Saudi Arabia and the UAE alone, smart phone penetration is at 79% and 72% respectively, while mobile Internet access through smartphones stands at 84% and 83% respectively. Countries like Egypt, Morocco and Tunisia are also witnessing faster mobile broadband growth compared to fixed broadband.

Emad Morcos, SVP – Business Development and Digital at OSN, added, “There is no other service in the market that has multiple Hollywood studio deals which enables ‘Go’ to play host to the most critically-acclaimed and diversified Western and Arabic content. This coupled with our strong line-up of Arabic productions and movies makes ‘Go’ an irresistible product.” “Technology and consumer demands are changing quickly and ‘Go’ has thrust us into an exciting wave of rapid digital growth following the success of our award-winning catch-up service, OSN Play. Over the next few months, we will continue to invest in the world of digital so that we deliver the best in online entertainment,” he concluded.

‘Go by OSN’ subscribers will have access to thousands of hours of licensed content including movie catalogues from top Hollywood studios such as Disney, DreamWorks Animation, Paramount and Sony. In addition to the most-sought after television shows, ‘Go by OSN’ users can also access complete box sets of hit series such as Private Practice, Revenge, Justified, Cougar Town, among others, all available in their original format, dubbed, or subtitled in Arabic.

Arabic series fans can enjoy an extensive line-up of Egyptian, Khaleeji, and Turkish shows, in addition to exclusive series during the Holy Month of Ramadan. More than 200 Arabic movies will also be available at launch, making ‘Go by OSN’ the largest premium online movie library. The network will continue to expand its robust line-up on ‘Go by OSN,’ ensuring that subscribers always have new content to watch.

Subscribers can also take advantage of dual-device screening, where two different shows can be streamed on separate devices simultaneously while the parental control feature empowers families to choose the content that is viewed. At just $10 per month, subscribers can sign up for ‘Go by OSN’ contract and commitment-free, with an anytime cancellation policy.

To know more or to activate your seven day free trial, visit go.osn.com, create an account, download the ‘Go By OSN’ app from the android or itunes app store and enjoy!

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Monday, May 19- 2014 @ 9:08 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.

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