Etisalat, UAE’s leading telecom operator,recently signed a strategic video contribution and distribution partnership agreement with Tata Communications that is specifically targeted at Media and Communication vertical segment.
Etisalat,with its partner,has established aVideo Connect node hosted in Dubai, UAE. This global video network is designed to help broadcasters, studios and production houses deliver video content flexibly and cost-effectively to media hotspots worldwide. Video Connect is designed with on-demand and customisation capabilities, enabling media personnel to deploy specialised feeds based on location and time zone.
John Lincolin, Senior Vice President Business Marketing at Etisalat, “We constantly strive to be onpar with technological evolution by developing and distributing the market’s latest innovations. Our dependable infrastructure will ensure permanent availability of bandwidth and seamless video transmission, providingthe impetus for better and more economical video transport solutions.
RadwanMoussalli, Managing Director and Regional Head, Middle East and North Africa, Tata Communications, says, “This agreement enhances the video service offerings for both Tata Communications and Etisalat. Our strength in acquisition and distribution of video for multiscreen OU (occasional use) such as sports events and live linear, coupled with Etisalat’s strong regional network makes it a compelling value proposition for media organisations. By offering end-to-end management, we are providing a platform for customers to gain new business opportunities in both, emerging and global markets.”
Video Connect services enable both content owners and aggregators to transport content in high quality HD-SDI or even new 4k formats which are commercially unviable over pure satellite. Etisalat’s extension of this robust global media delivery service to and from the Middle East reinforces the support for the region’s media industry.
About Tata Communications
Tata Communications Limited, along with its subsidiaries (Tata Communications), is a leading global provider of ANew World of Communications. With a leadership position in emerging markets, Tata Communications leverages its advanced solutions capabilities and domain expertise across its global and pan-India network to deliver managed solutions to multi-national enterprises, service providers and Indian consumers.
The Tata Communications global network includes one of the most advanced and largest submarine cable networks and a Tier-1 IP network with connectivity to more than 200 countries and territories across 400 PoPs, as well as nearly 1 million square feet of data centre and collocation space worldwide.
Tata Communications’ depth and breadth of reach in emerging markets includes leadership in Indian enterprise data services, leadership in global international voice, and strategic investments in South Africa (Neotel), Sri Lanka (Tata Communications Lanka Limited) and Nepal (United Telecom Limited). Tata Communications Limited is listed on the Bombay Stock Exchange and the National Stock Exchange of India.
For further media information:
Iyad Al Zou’bi,
Corporate Communications – Etisalat
Tel +971 2 6182622
Wednesday, March 12- 2014 @ 15:54 UAE local time (GMT+4) Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of Mediaquest FZ LLC.