National Bank of Fujairah PJSC (NBF) announced that it has won “Best Customer Service – Corporate & Investment Banking”, “Best Trade Finance Offering – SME” and “Best Treasury Management” at the 2014 Banker Middle East (BME) Product Awards. This marks the third year that NBF has won plaudits for its core business areas and comes shortly after the bank received similar acknowledgement at the recent Trade & Export Excellence Awards.
NBF’s multidisciplinary approach towards servicing client requirements means that it is able to provide highly-customised banking solutions to its customers leveraging its core strengths from treasury to trade finance, business areas that are being recognised as best in class once again this year. Organised by publisher CPI Financial, the annual BME Product awards acknowledges excellence in banking solutions and services, with winners being selected through public voting.
Voted Best Treasury Management three years in a row, NBF continues to expand its range of bespoke solutions, especially in specialised areas ranging from commodities to precious metals and energy. Its deep understanding of the financial markets has also enabled it to be more responsive to client requirements and the changing operating environment. Revenue from the bank’s treasury team continues to grow year on year at a healthy 23 percent per annum.
Trade finance remains a strong service differentiators for the bank, especially for clients from the small and medium sized business sector. Just before receiving “Best SME Trade Finance Offering”, a second consecutive win for the bank, NBF was bestowed “Best Trade Finance Bank” at the Trade & Export Excellence Awards in February, reaffirming the increasingly prominent role it plays in the UAE’s development as a trade hub. A member of the International Chamber of Commerce’s UAE chapter, NBF continues to be a regular supporter of leading forums such as the recent Global Trade Review (GTR) Middle East Trade Finance Week, and apart from its wide range of business solutions, has also deployed dedicated trade experts across its branch network and instituted a trade services desk in Hong Kong.
That the bank was also able to win “Best Customer Service for Corporate Banking” for the first time is also an encouraging reflection of the progress NBF has made as a full services corporate bank, says CEO Vince Cook.
“Over the past 30 years, our principal focus has been to establish ourselves as a credible and trustworthy services provider for local businesses and an integral part of the development of our home base. Our sector-specific expertise, local knowledge and client focus has served us and our customers well and we continue to seek new ways to develop these relationships for mutual benefit.
“To be applauded by our peers and clients year on year for our market leadership in trade finance and treasury is certainly an honour, but to also be recognised for our dedicated approach to the corporate banking segment is icing on the cake and strengthens our commitment to be recognised as the business bank of choice in the UAE.”
“On behalf of NBF, I would like to once again thank our customers, partners and last but not least, our employees for their continued support.”
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