BEATiful is an action project created by iloveflair.com to spread awareness on breast cancer, early detection via Self-exam. The fund raising event took place on the 4th of August at Skybar Beirut, crowned by the 5 million hit-selling artist, HedKandi.
The collected full funds were exclusively held in support of the May Jallad, Fair Face and the Lebanese Breast Cancer Foundations.
The night met huge success with over 1000 attendees enjoying the evening and winning lots of valuable raffle prizes while dancing to house music.
Major prizes included a Ford Focus, a Paolo Bongia jewelry creation, a Carolina Herrera Gown from Esposa, an Elie Saab purse, Two curved UHD TV from Samsung,a Samsung Galaxy S5 with a custom-made My Danasha diamond cover, a Natuzzi Chair, a 3D Make up by Hala Ajam,a Hollywood smile by Medic8 and many more including gifts from Wojooh, Sophie’s Choice, Lancel, Lacoste, Ten2Ten, Abou Adal, China Glaze, Lalique and The Hair Avenue by Steve.
Breast Cancer is the most prevalent cancer among Lebanese women, constituting 38.2% of all cases, with 49.1% occurring amongst females below the age of 50.
BEATiful tackles this national issue with an aim to reach 1 million women to raise awareness through ‘Breast Cancer is Beatiful if You Check Yourself Out’ to be released this October, the official global month for the fight against breast cancer.