Canon Middle East announces names of EOS short film competition finalists
06/12/2014 4:02 pm EDT

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Canon Middle East, the leader in imaging solutions has announced the three names of the finalists of its first-ever regional EOS short film competition.

The three talented aspiring filmmakers will be the first users in the region to get their hands on the powerful EOS C100 Mark II, before it officially hits the Middle East market in January 2015.

The finalists will have a period of one month to shoot their short film on the EOS C100 Mark II. The movies will be featured during CABSAT 2015 and on the Canon Middle East Facebook page. The final grand prize winner of the best film will get to walk away with the camera in March 2015.

Marwa Mahmoud from Egypt, Khaled Ghamal from UAE and Bavly Samy from Egypt are the three finalists who will get the chance to use the EOS C100 Mark II to produce their short films.

“There is a great pool of filmmaking talent in the region, but they often hesitate from taking the first steps as they are deterred by the substantial costs involved in acquiring professional film equipment such as cinema cameras. Through this initiative Canon aims to empower this talent pool by giving them access to our state-of-the-art imaging technology and expertise,” said Hendrik Verbrugghe, Marketing Director, Canon Middle East.

“The EOS C100 Mark II is made for all those who want a technically sound and user-friendly professional video camera without a huge price tag. With this short filmmaking contest, some of the region’s best filmmakers will get to experience this exceptional camera first-hand, before it hits the Middle East stores next year,” added Verbrugghe.

Providing amateur as well as professional videographers in the region a platform to showcase their talent and creativity, Canon Middle East launched a MENA-wide short film making competition in November this year.

During the one week period, over 120 entries in the form of a storyboard comprising 300 words were submitted on the EOS Shot Film micro-site. These entries were then judged by an elite jury panel comprising of award-winning UAE-based independent filmmaker Faisal Hashmi, Sherif Moqbel and Harvey Glen to shortlist a total of nine entries. Out of these nine, Egyptian actor, producer and director Khaled Abol Naga, who is also a Canon brand ambassador, selected the three finalists.

“Today also marks the official Middle East preview of the EOS C100 Mark II. We are excited to be bringing this camera to the region to further fuel the creative vision of a promising film-making community,” commented Verbrugghe.

Building on the success of the acclaimed EOS C100, Canon EOS C100 Mark II offers a comprehensively upgraded package. The camera has a Dual Format recording feature allowing users to simultaneously capture Full HD footage in low as well as high resolutions. The camera comes packed with integrated Wi-Fi connectivity–a first for EOS-enabling quick file transfers, along with the new OLED organic display that delivers higher contrast, more vivid colours and faster response times, even in bright conditions.

The Canon EOS C100 Mark II will hit the Middle East stores by end of January 2015.

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