Delta Faucet Company, a worldwide leader in residential and commercial faucets, furthered its commitment to promoting the future sustainability of water resources by holding a student hang-out at the American University in Dubai (AUD) to engage with students participating in its second annual ‘Delta Faucet Sustainability Challenge’. This year’s challenge requires all 54 participating students to submit a sustainable consumption design for the hospitality sector.
The hang-out follows the 21st World Water Day, held on 22nd March 2014, and provided students the opportunity to discuss design concepts with industry experts. The competition provides students with a platform to think creatively about how to link the issues of water conservation with sustainable design, which is particularly potent in the UAE as it has some of the highest water consumption rates globally. The UAE is listed by the United Nations as a high-rank country when it comes to water stress, a situation which occurs when the availability of water is not in balance with the demand for water. Furthermore, the global issue of water consumption must be addressed as the 2030 Water Resources Group (WRG) estimates that by 2030 the world will face a deficit of 40% between global water demand and available supply.
Commenting on the challenge, Ross Jackson, General Manager, Delta Faucet Company, Middle East, stated, “‘The Delta Faucet Sustainability Challenge’ hang-out is a new initiative for this year’s competition. It allows students to gain feedback on their initial designs from a panel of industry experts. We, at Delta Faucet Company, are pleased by the growth in the competition this year, with 54 students participating. We firmly believe that the challenge will drive awareness of the importance of water conservation and bring about a change in behavior. Delta Faucet Company is committed to developing innovative technologies to advance the performance of water-saving products.”
The 2014 challenge is held in partnership with AUD and its Interior Design and Architecture faculty, as well as the program’s strategic partners, Alabbar Energy and Sustainability Group (AESG) and the Association of Professional Interior Designers (APID). The competition is endorsed by the United Nations Decade of Education for Sustainable Development (UNDESD) for a second year running.
The Chair of the Interior Design Department at the American University in Dubai Albert S. Fakhoury, commented, “The Delta Faucet Sustainability Challenge aims to enable students to care for the environment and find solutions to some critical environmental issues. We trust our students’ innovation and creativity; last year, they demonstrated quality that distinguishes our Interior Design programme in the region. We empower them to take responsibility while improving their quality of life. We strongly encouraged this year’s hang-out initiative to give our 54 participants the opportunity to present their ideas and discuss their concepts with a selected board of professionals, educators and experts; noting that our students aim to achieve small but significant water and energy savings in their designs this year.”
The challenge, launched in January, has grown significantly from its first year with 54 AUD students signing up to partake in the competition. The hang-out allowed students to engage with the judging committee and AUD faculty advisers at an early stage to gain feedback on their initial sustainable designs for water conservation within the hospitality sector. The panel of experts and AUD advisers present at the hang-out included, Ross Jackson, General Manager, Delta Faucet Company, Middle East; Albert S. Fakhoury, Chair of the Department of Interior Design at the American University in Dubai; Scott Coombes, Principal Consultant and founder of AESG; Nadine Bitar, Founder of Placemaking; Annamaria Lambri, Assistant Professor of Interior Design and the challenge coordinator; and Linda Nubani, Associate Professor of Interior Design at AUD.
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