dubizzle, the leading classifieds website for users in the Middle East and North Africa, hosted its official brand launch event in the Kingdom, where it stated dubizzle’s ongoing mission of disrupting consumer exploitation to esteemed members of the local media and guests. Under the slogan ‘dubizzle is the marketplace for buyers and sellers’ the dubizzle campaign aims to continue educating the residents of Saudi Arabia about the benefits of using classifieds and to instill the mindset of ‘letting go’ of their unused items and passing them on to someone else who needs them more, which adds value to their local community.
Abdullah Al Ghadouni – GM for Saudi Arabia at dubizzle, said: “At dubizzle we believe every unwanted item has someone looking for it and we bring buyers and sellers together, it’s that simple. dubizzle is redefining the culture of ownership and the way people perceive their possessions. dubizzle’s vision to disrupt consumer exploitation and this latest effort goes some way to proving our commitment to the cause in Saudi Arabia.”
Since its launch in 2005, dubizzle.com has become the number one platform for users to buy, sell, or find anything in their community. A community where underused goods are redistributed to fill a new need and become wanted again, where non- product assets such as space, skills and money are exchanged and traded in new ways that don’t always require centralized institutions or middlemen.
Al Ghadouni went on to say: “It’s about getting more and more people in Saudi Arabia to realize the positive impact dubizzle has on their local economy. When they trade items that are no longer needed or used; the overall supply in the market increases. This leads to lower prices, increasing the quantity of trade and keeping money in the local economy. In addition, as the local residents sell their unused items, they have more money to buy what they really want. This increase in demand expands the market price and quantity, as well as creating even more local trade. This realignment of consumer goods will make a real impact.”
dubizzle.com has four main sections: Property (for sale and rent), Motors, Jobs and Items For Sale. It is headquartered in the UAE, and is also available in Algeria, Bahrain, Egypt, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia and Tunisia.