Fortes Holdings plans TribeFit expansion & adds one more fitness club in Emaar’s The Greens
07/04/2014 12:32 pm EDT

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The region’s first urban socially active health club, TribeFit, is looking to expand its footprint in the UAE.

TribeFit will soon start a boutique studio concept with group exercise classes at Emaar’s residential community The Greens in Dubai. TribeFit at The Greens will be the concept’s second location which joins its massive flagship health club of 23,000 square feet located in Dubai Marina, next to Dubai Marina Mall.

As TribeFit gets ready for its first year of operations this year, Mr. Ajay Mankani, Director of Fortes Holdings, the promoters of the concept, says that TribeFit has exceeded its membership targets despite the stiff competition in the wellness industry because the concept is so much more than just a gym.

“TribeFit – with its tagline of being Socially Active – is about ‘Social Fitness’, i.e., getting fit and connecting with people. There are many layers to the Tribe Experience. We have probably the best, largest and friendliest health club and gym in town with world class equipment and facilities. We have arguably the best personal trainers, the widest variety of group exercise classes that includes all the Les Mills classes, 7 types of yoga, bootcamps, and more. Within TribeFit, we also have a Café and TribeLooks, which is a Spa and Salon for grooming, wellness and scientific weight loss treatments, and hair, nails, waxing, facials and other beauty treatments. And finally, what keeps our members coming back for more is the Tribe experience, our packed Social Calendar with activities like monthly Parties, Brunches, Coffee Mornings & Evenings, Movie Nights, and Networking Events, designed to get members socialising and talking.

“We are very positive about TribeFit’s future and are looking to expand out footprint over the coming years not just in the UAE, but across various markets in the GCC and the larger Middle East” says Mr. Mankani.

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