Unisono, the Dubai and Bahrain based strategic creative agency, received its fifth REBRAND 100 Global Award for its work rebranding Arab Link, a subsidiary of Abu Dhabi Islamic Bank, UAE. The REBRAND 100 Global Awards are one of the highest accolades in the branding industry, annually recognising the world’s 100 best strategic and creative projects.
Unisono was again awarded top honours for both its strategic and creative brand repositioning solution, ranking in the top 25 out of 100 global rebrand projects recognised by the program. Having received five prestigious REBRAND 100 Global Awards in just four years, the independent consultancy is recognised as one of the best branding agencies in the Middle East and worldwide.
Speaking about the project, Robert Groombridge, Chief Executive Officer of Arab Link, said, “Having worked with Unisono previously I knew collaborating with them on our rebrand would be a raving success. They are experts who’s strategic process leads directly to engaging, insightful creative work.”
Liam Farrell, Unisono’s founding partner and Director of Branding, commented, “It is a privilege to work with regional companies such as Arab Link that have the vision and drive to develop their brands to the highest international standards. Our clients know the difference a strategy makes to their bottom line and understand how our work helps them to amplify their margins.”
Arab Link is a subsidiary of Abu Dhabi Islamic Bank. Headquartered in Abu Dhabi, the company provides a comprehensive range of currency exchange and money transfer services for individuals and businesses.