Limitless appoints Chief Information Officer
17/02/2008 2:02 pm EDT


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Paul Brindley joins Limitless as it enters a new phase in its development, with an ever-expanding portfolio of international offices, development projects and employees. Based at the Limitless headquarters in Dubai, he is accountable for a US$ multi-million programme to deliver all operational IT services globally and apply innovative technology across the business.

Paul’s IT career spans 20 years, and includes over a decade of international experience, with roles in Australia, the United States, Europe, South Africa and Asia. Before moving to Limitless, he was IT Director at Cadbury Schweppes Plc in London, where he led a $800m ERP programme and a major IT restructuring programme. Paul has also worked for BHP Billiton, ATOS Origin and Shell.

Born and educated in the UK, Paul has produced white papers on ERP and delivered keynote speeches at global technology forums. He says: “My new role at Limitless is completely unique. My task is to create an innovative, distinctive and unrivalled IT department that benefits all Limitless stakeholders: our parent company, Dubai World; our partners, our staff and the people who will live and work in our developments.”

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