Iran Khodro Industrial Group will soon dispatch 10,000 cars to the Russian Federation, aiming at market share development.
“We can manage the balance between our export and import, should we sell one third of our cars in global markets,” said Hashem Yekehzare IKCO CEO and president, emphasizing on his company’s strategy regarding global market share boost.
Yekehzare also added, “In order to be present and compete in global markets and export products to other countries, we should consider the diversity and high quality of products, required specifications of target markets, suitable after-sales service in target markets and we also need to meet international standards’ requirements”.
“Meeting Russian standards is the first step to enter this market”, he said and added, “the important thing is to provide suitable after-sales service to our customers in this market”.
According to IKCO CEO, Iran car making industry stagnated after some years of booming, however, during the past months it has been shifting gears.
Referring to the achievements in the past months, Yekehzare claimed, “We are no more concerned about production volume; what matters now is the quality and diversity of our cars, on which we are working now.”
“Our production has tripled compared to the previous year,” said Yekehzare and mentioned, “we have scheduled to present 10 new cars in three years; three or four of these cars would carry IKCO brand.”