General Motors Middle East experienced its fourth consecutive year of growth in April vehicle sales, spurred forward by high performance in the UAE, Oman, Kuwait and Bahrain markets.
In comparison with April last year, Bahrain’s sales grew by 69%. This was followed by particularly high growth in other key markets Kuwait (up by 27%), UAE (up by 22%), and Oman (up by 12%). GM Middle East’s overall April sales performance has increased year on year since 2010.
“Of course we’re pleased to see such growth across the region and such strong performance in key markets,” says GM Middle East President and Managing Director, Maurice Williams.
He attributes the growth to a number of factors.
“We have our segments covered. With our three brands, Chevrolet, GMC and Cadillac, we have a vehicle to suit any buyer, whether they’re looking for cost effectiveness, space, performance, strength or pure luxury.”
“It’s also our commitment to our customers that is helping our business. Our relationship with our customers does not end simply when they drive away in their new vehicle. It continues to build through the life of the vehicle and beyond as owners make the most of our benefits such as the Chevrolet Care servicing program.”
General Motors’ sales growth is expected to continue following the July launch of its highly anticipated, next generation SUVs: the Cadillac Escalade, Chevrolet Tahoe and Suburban, and GMC Yukon and Yukon XL.
Mohammed Al Fayyad
Regional Communications Manager
Tel (+9714) 314 3410
Corporate & Internal Communications Manager
Tel (+9714) 314 3905