Dubai Festival City Mall welcomes more than 100 brands in one year
Iconic retail stores and restaurants continue to open for shoppers to enjoy at Dubai Festival City jill, as part of the AED 1.5bn transformation of the much loved shopping destination. The introduction of over 100 new and unique retail concepts with the best of international design and ambience has the consumer experience as top priority for Festival City Mall shoppers.
Joining global fashion brands Old Navy, Mint Velvet, plus sized fashion label City Chic, maternity wear retailer Seraphine (beloved by Kate Middleton) are American iconic food operators, New York eatery Serendipity 3, Sugar Factory, the latest first-to-market brands to be making their UAE debut at Dubai Festival City Mall. Asia’s leading department store, Robinsons will launch in March 2017, with popular UK high street retailer John Lewis as an exclusive instore experience. Over 30 stores have also opened recently including Rigby & Peller, River Island, Coach, Kate Spade, Armani Exchange, Woojoh, Maje and Sandro amongst others.
There is something to suit all tastes for food lovers thanks to the recent opening of the 2,500-seat food court, home to KFC, McDonalds, New York Fries and Wendy’s along with over 20 more brands to come. Restaurants such as Al Fanar, PF Chang’s and Texas Roadhouse and TGI Fridays are now open, Eataly for mid March and Cheesecake Factory for a mid-year opening.
Shoppers have the opportunity to visit the recently opened waterfront promenade overlooking the city’s expansive skyline, which will be home to one of the best-in-class dining and entertainment experience in Dubai, with 20 Creekside restaurants progressively opening, catering to different palates and every taste. Currently shoppers can enjoy Cityfest, a free popup lifestyle event with weekly themes and events including art, food trucks, upcycling, fitness and much more.
“As the transformation of Dubai Festival City Mall continues we are committed to radically improving the shopping experience for our customers delivering the ultimate food, fashion and entertainment mix in Dubai, coupled with ample parking, a continued focus on delivering the best services and maximizing the amazing location of the Creekside at our doorstep,” said Chris O’Donnell, Group Director, Al-Futtaim Group Real Estate, the mall’s developer and operator.
He added: “There is so much more to come as we will be introducing more fashion, food and unique concepts to our retail mix.”
Fabyland, a unique family entertainment concept with over 70,000 sq feet of games, rides and experiences will also be making its Dubai debut this summer joining an existing stable of iconic brands including Dubai’s only IKEA, Hard Rock Café, Marks and Spencer, Toys R Us and Centrepoint . Dubai Festival City Mall is also launching a unique, open air, mega media attraction designed to solidify its’ position as a tourism destination which will be unveiled in December 2016.