Facebook announced the appointment of Terry Kane as the Head of Travel and Auto for the MENA region. Terry will work with leading players in both industries, developing tailored marketing solutions based on their individual needs. As part of Facebook’s global team, Terry will also be well positioned to share international insights and best practice.
“Travel and Auto related posts are consistently among the most popular and engaging content on Facebook. Both industries naturally attract huge audiences and drive active conversations. Over time we have developed the platform and refined techniques to help marketers participate in and amplify those affiliations,” commented Jonathan Labin, head of Facebook for Middle East, Africa and Pakistan.
“I’m delighted to have Terry join our team. His global experience and deep insight will help Facebook to better serve its clients across two of the most important industries in the MENA region. Many of our best global examples already come from this part of the world and we hope that the region’s reputation as a center of marketing excellence will continue to grow,” added Labin.
Terry Kane has more than 15 years’ experience in technology, strategy and marketing in large national and international organizations. He has worked across multiple travel verticals and in his most recent post as Head of Digital Strategy for the Dubai-based international luxury hotel company, Jumeirah Group. He has developed a recognized expertise in Digital and Distribution disciplines, including brand and strategic marketing, digital communications, and software development to name a few.
A regular speaker at international events and conferences, Terry has also conducted research for The World Economic Forum on technology’s impact on the travel industry in developing economies.
For more info please contact:
Renno Communications Group
Exclusive Public Relations Agency for Facebook in the MENA region
Dubai, United Arab Emirates