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Saudi Crown Prince Mohammed Bin Salman’s top 7 achievements to date 

December 6, 2017 6:59 pm


On June 20, 2017, Saudi Arabia’s king Salman appointed his son Mohammed bin Salman as crown prince who replaced his nephew, Mohammed bin Nayef, as first in line to the throne.

There was little doubt about the Crown Prince’s determination to lead the kingdom forward even before his June appointment.

As deputy crown prince, he was the strategist behind Saudi Vision 2030, which captured the world’s attention at a time when the GCC was reeling from the effects of crippling oil prices.

The pace at which the kingdom is moving ahead with decisions of monumental proportions made us look at what have been key successful developments initiated by the architect behind them, before new ones arrive, as we know they will.

And although the crown prince has plenty more contributions to Saudi’s past and present, AMEinfo chose to highlight what it believes are his top 7 achievements to date.

Must read: Saudi’s Crown Prince decisively wins Person of the Year reader poll

Crowning achievements

1- Saudi Vision 2030

On April 25, 2016, then deputy crown prince put forth the ambitious Vision 2030 project, aimed at pulling Saudi’s economy away from its dependence on oil, implementing structural reforms, and opening the country to diversified sources of income and investments.

2-Saudi PMO

Then deputy crown prince was also behind the launching of Saudi National Transformation Plan (NTP) 2020 across 24 government bodies operating in the economic and development sectors, and most importantly having in 2016 initiated the Project Management Office (PMO), which puts certain consultancies in position to bring more efficiency to the public sector, and mediate issues related to government services.

3- Aramco IPO

In October 2016, it was announced that Aramco was selling 5% of its shares for an estimated value of $100bn, based on a $2trn estimation that the government has put out. The sale, orchestrated by then deputy crown prince, will take place in 2018.

Score here: Saudi vs. Russia at World Cup. One goal: Business

 4- Saudi women driving

The Saudi crown prince sponsored the Saudi lifting the world’s only ban on women driving, with implementation in June 2018 to allow for the proper laws and procedures to take effect. Already, many advertisers, such as Coca Cola have taken advantage of this and put their products behind the wheel as well.

5- Saudi entertainment

Keen on attracting tourists, but also on keeping Saudis in the country instead of seeing them travel away on tourism, the crown prince was behind the idea of launching a $2.7bn entertainment firm heralding a new era for the kingdom that could relax previously stringent rules on movie viewing, and theatre, among others.

Read: How far can advertisers push the envelope using Saudi women ads?

6- NEOM + 50 virgin islands

Virgin Group founder Sir Richard Branson announced his intent to invest in a Red Sea project that turn 50 Saudi Arabian islands into luxury tourism destinations, and the $500bn 100% renewable NEOM city by the Red Sea, with SoftBank investing $$billions into the project as well. Both development projects were launched by the crown prince.

7- VOIP

The crown prince approved Saudi Arabia’s lifting of its ban on voice calls such as Skype,WhatsApp and other applications, whereas this was not legally possible before, and with it, a new era of open communication was launched.

 

 

 

 

 

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By Hadi Khatib
Hadi Khatib is a business editor with more than 15 years' experience delivering news and copy of relevance to a wide range of audiences. If newsworthy and actionable, you will find this editor interested in hearing about your sector developments and writing about it.



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