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21 years in the making, how is Jumeirah Group celebrating?

December 4, 2017 1:31 pm


The UAE is very well known for its landmark hotels and flourishing tourism sector.

Jumeirah Group is one of the very big names in the hotel industry in the country and it succeeded in extending its success to other parts of the world.

The group was founded in 1997 and currently operates 21 hotels in 9 countries managing more than 6000 hotel rooms and suites, according to a company statement.

But the company never stops to seize new opportunities and it is continuously on the move.

So what are its latest plans and projects?

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Significant makeover

Jumeirah Beach Hotel will undergo a significant makeover next summer, starting from Mid-May to early October 2018 during which the hotel will stop receiving guests, according to a statement published by the group.

“The hotel will relaunch in early October, in time for its 21st anniversary celebrations in December 2018, with a fresh look and new guest facilities designed to create memorable experiences for years to come,” it said.

The work will extend to 425 guest bedrooms, the public spaces, lobby, retail areas, beach and outdoor facilities, restaurants and dining outlets.

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Sven Wiedenhaupt, General Manager, Jumeirah Beach Hotel said: “I can assure our loyal guests that a brand new Jumeirah Beach Hotel experience is coming, that will be well worth the wait. The famed wave-shape exterior of the hotel will remain untouched but the experience inside will be revamped, ensuring we are geared up to create another twenty years of memories.”

This is not the only foreseen plan for Jumeirah. The group is planning on expanding further.

Its next destination is Bahrain.

 Jumeirah Royal Saray

Jumeirah Group will operate a new luxury hotel in Bahrain.

The hotel, to be named Jumeirah Royal Saray – Bahrain, is scheduled to open February 27th, 2018, a statement released by the group said.

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The Jumeirah Royal Saray, which is located on the Bahrain shoreline in a premium beach front position, offers 167 guest rooms including two Royal Suites as well as a variety of dining and recreational choices including a state of the art health club and spa.

Edris AlRafi, Chief Executive Officer of Dubai Holding, said: “We have been looking to bring Jumeirah to Bahrain for a number of years and we are delighted to partner with Sevens Holding for Jumeirah Royal Saray – Bahrain.  This signing is a significant landmark in achieving our strategic expansion goals worldwide, and this elegant hotel will be an excellent addition to the Jumeirah Group portfolio.”

You’d think that these are the only projects in the pipeline for Jumeirah group. But they are not.

Take a look at some more plans.

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Marsa Al Arab

In May 2017, Dubai Holding announced that two islands are going to be built on each side of the Burj Al Arab to create an AED6.3 billion ($1.7 billion)  tourism hub called Marsa Al Arab.

“The 4 million square foot development will be owned by Dubai Holding and managed by the Jumeirah Group,” a media statement clarified.

It explained further: “The two islands will add 2.2 kilometers of beachfront to Dubai. One island will be full of entertainment options while the other one will be filled entirely by a single luxury resort, as well as around 100 super-swanky villas.”

Maldives’ ice rink

Jumeirah Vittaveli is bringing the first ice rink to their hotel in Maldives.

General Manager Amit Majumder comments: “We have many guests who keep coming back to us and I often hear that one of the reasons for their returns is that they love to be surprised by our updates and developments each time they come. Apart from the ice rink, we have some exciting changes in our rooms and dining outlets upcoming, which we will announce in the near future.”

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By Dana Halawi
Senior Journalist
Dana Halawi has over seven years of experience in Journalism with articles published in multiple magazines and a newspaper in Lebanon. She specialized in Banking and Finance at the Lebanese American University and has a Master’s degree in International Affairs.



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