The Ritz-Carlton Hotel Company will launch 15 new hotels, including five new properties in the Middle East & Africa, growing its brand footprint to 100 hotels by 2016. With new openings ranging from an iconic city property in Cairo to a beachfront resort in Bali, the pipeline of upcoming openings offers travelers from the Middle East unique experiences in both established and emerging destinations.
“This prolific period of growth underscores the rising demand for The Ritz-Carlton brand of luxury hospitality in markets around the globe, especially by travelers from the Middle East who are increasingly venturing beyond the traditional markets of Europe to explore cultural and life-style capitals in Asia and North Africa. In tandem, we have also earmarked the Middle East, Asia, Australasia and the Indian Sub-continent as key development regions in the post-2016 period to maintain our growth momentum. Given the rising visitor numbers and exciting infrastructural developments, we anticipate strong business and leisure tourism potential in these markets and look forward to keeping up the momentum,” said Bob Kharazmi, global operations officer.
Over the next 30 months, The Ritz-Carlton has new properties scheduled to open in Egypt, Tunisia, Morocco, Indonesia, the People’s Republic of China and Panama. Underscoring the growth of Asia as a tourism powerhouse, The Ritz-Carlton will add five new properties in the region with further development planned in Malaysia and India.
The brand is making a formidable return to Bali with two much-anticipated properties – The Ritz-Carlton, Bali, uniquely situated with a combination of white beach front and elevated cliff top settings, as well as Mandapa, a Ritz-Carlton Reserve in Ubud,. Mandapa will be Ritz-Carlton’s third global Reserve property and it’s second in Asia, following Phulay Bay.
“Asia is in top form as a tourism and business hub attracting investment and visitors from around the globe. Established destinations such as Bali as well as emerging destinations like Bangalore, are both of immense interest to Ritz-Carlton as we look to fill the gap in the market for a luxury hospitality proposition flawless, personalized service and exceptional properties all with a sense of place,” added Kharazmi.
Adding to its existing portfolio of eight properties will also expand its footprint in the Middle East & Africa market with The Nile Ritz-Carlton, Cairo (Egypt); The Ritz-Carlton, Tunis (Tunisia) as well as The Ritz-Carlton, Marrakech; The Ritz-Carlton, Rabat and the Tamuda Bay Reserve in Morocco.
For more information please contact:
Ashfana Abdul Hameed
DABO & CO