The Etihad Airways’ Corporate Affairs department last night won the coveted in-house team of the year at the Middle East Public Relations Association (MEPRA) awards ceremony.
The award win was announced at a gala dinner in Dubai which brought the region’s leading public relations and communications figures together for an evening to recognise best industry practice.
“Communications is a core element of our business and this award win is testament to the hard work and dedication that we have invested to further enhance our reputation in core markets, at home and internationally,” said Michael Venus, Vice President Corporate Affairs, Etihad Airways.
“The airline has just been through its busiest year to date, and during that time we have successfully handled communications around a series of major initiatives, including equity investments and a $67bn fleet order for up to 199 new aircraft. Our rapid growth has seen us become a source of frequent news and activity, and we proud of the communications operation we have in place to manage the significant media focus on Etihad Airways,” he added.
Over the last 15 months, the department has rebuilt its corporate communications strategy and processes, focusing on core areas including social media, internal communications and corporate social responsibility. It has also grown its global agency network into key new markets.