“Cooler” Ramadan to drive Muslim tourists to GCC in 2023
In 2023, the Holy Month of Ramadan would begin in March in the Gulf Cooperation Council (GCC) countries. So what makes this unique?
An interesting study has found that there is a growing trend of Muslims travelling to different destinations during the fasting period and that the region will become the most attractive in that year for an obvious reason.
The research released by MasterCard and CrescentRating on Thursday (June 16) says that with Ramadan set to take place in cooler months from 2023, destinations in the Middle East such as the UAE, Qatar and Oman will become an attractive proposition for Muslim travellers.
The Ramadan Travel Report 2016 also shows that Jordan, Egypt, Morocco and Tunisia could also benefit from this trend.
“Ramadan travel has been largely ignored by the industry, despite the growing trend in the past few years,” says the CEO of CrescentRating and HalalTrip, Fazal Bahardeen.
Malaysia is projected to remain the top-ranked destination for most of the years until 2026 in the report.
“As one of the fastest-growing tourism sectors in the world, the Muslim travel market brings tremendous opportunities. An increasing number of governments are boosting their efforts to attract more Muslim visitors to their countries,” says Safdar Khan, Group Country Manager, Indonesia, Malaysia and Brunei; Group Head, Islamic Payments, Southeast Asia, MasterCard.
The MasterCard-CrescentRating Global Muslim Travel Index 2016 revealed that in 2015, there were an estimated 117 million Muslim visitor arrivals globally, representing close to ten per cent of the entire travel market. This is forecast to grow to 168m visitors by 2020 – the equivalent of 11 per cent of the market segment, with a market value projected to exceed $200 billion.