Saleh Bin Lahej group launches ‘Dine for a Cause’ campaign during Ramadan
Saleh Bin Lahej (SBL) group is launching its ‘Dine for a Cause’ campaign in all its group restaurants during the Holy month of Ramadan. During the entire month of Ramadan, all restaurants of the SBL group will exhibit and sell merchandise from both DCSN and Al Noor. Also, all proceeds from all the restaurants on the 15th day of Ramadan will be contributed to these two organizations that work with special children.
Aimed at fulfilling its Corporate Social Responsibility, SBL’s Care program works with Dubai Centre for Special Needs (DCSN) and Al Noor Training Centre for Special Needs (Al Noor) in raising awareness and funds for both the organizations.
The ‘Dine for a Cause’ campaign will run in all restaurants of the SBL group across the emirates, including Chili’s, Romano’s Macaroni Grill, The Pizza Company, El Chico, Cantina Laredo, and Steak ‘n Shake.
“Our ‘Dine for a Cause’ campaign is aimed at raising awareness in all segments and age groups of society about the plight of special children and their needs. By exhibiting and selling the products of DCSN and Al Noor in our restaurants, we hope to touch the hearts of our clientele who can help by buying these products,” said Mr. Mohammed Saleh Bin Lahej, Group CEO. “Our restaurants have always been popular in the UAE and by adding an element of philanthropy to the concept of getting together to celebrate with family and friends, we hope to inspire others to contribute more. All proceeds from our group of restaurants on the 15th day of Ramadan will be donated for charity,” he added.
The Saleh Bin Lahej Care program, launched in Ramadan 2013, has dedicated its initiatives to children with special needs. It focuses on creating long-term partnerships with non-profit organizations that provide specialized education and therapies for children with various disabilities.
Named after its founder and Chairman, Mr. Saleh Bin Lahej, a highly reputed Emirati, the group consists of varied businesses such as Construction, Real Estate and Hospitality with business units located all over UAE and the region. With a staunch dedication to continuous development, success and innovation, the group holds on strong to its principles of professionalism, transparency and complete customer satisfaction.
For more info please contact:
Rana El Naggar
Saleh Bin Lahej Group – Hospitality Division